This article from Public Relations Society of America (PRSA) notes that more than 60% of journalists agree that the way companies — and, by extension, PR pros — share information is outdated. Check out the full piece for some helpful guidance, and even some reminders, for public relations professionals. #PR #mediarelations #pitching #journalists https://lnkd.in/gp3U-HC

Banorte Securities International, Ltd. recently relocated their headquarters to Houston while introducing a new leadership team and expanding its digital offerings. Pierpont worked alongside their team to rebuild the BSI brand from the ground up–making sure to infuse elements of BSI’s history into the domestic brand’s unique story and product offerings. As a result, we garnered nine valuable pieces of media coverage, including the cover of the Houston Chronicle’s Texas Inc. insert, which resulted in 4.7 million impressions. #PR #branding #finance #investments https://lnkd.in/gF2iAsR

Pierpont is hiring! We are looking for a digital marketing expert with experience leading and managing SEO/SEM campaigns, database marketing, email, paid social media, and display advertising. Read more to see if you have the correct qualifications. #DigitalMarketing #DigitalMarketingJob #SEM #SEO #hiring #communications #recruitment https://lnkd.in/eBV6T2U

When Catalyze launched a proprietary technology platform to expand growth through M&A, Pierpont worked closely with them to refine the company’s messaging and develop a proactive media strategy. We drafted, edited and distributed a series of press releases and media outreach. The results: 119 million impressions through 27 pieces of coverage over six months in top-tier energy trade sources, local media in Texas, Colorado, New York and California, and key financial outlets. #PR #mediarelations #renewableenergy https://lnkd.in/eiMqz4y

Pierpont and IABC Houston are co-hosting a virtual fireside chat this Wednesday, May 26, at noon CT. The webinar will focus on resilience, preparedness, and interagency coordination during disaster response and recovery. Moderated by our VP Allison Murray, the panel will feature expert insights from Pierpont Senior Counsel Judge Ed Emmett and Professor Stephen Flynn. Registration details below. #disasterresponse #recovery https://lnkd.in/gufVfFm