Jan 11, 2023
We Mailed 17,523,486 Home Services Marketing Postcards. Here’s What We Learned…
We know that, as a home services small business owner, one of your biggest challenges is getting the word out about your services. The good news is that the home services industry is growing fast, and families need home cleanings, renovations, and repairs now more than ever. Ever since the pandemic, people are spending more…
Read moreJan 4, 2023
WEBINAR: How to Market During a Declining or Stagnant Real Estate Market
As we all know, the Federal Reserve started hiking interest rates on March 17, 2022 and has continued to raise rates sharply. The effect of those rate hikes on the real estate market has been resounding. What can real estate agents do RIGHT NOW to increase home sales? Join PostcardMania CEO Joy Gendusa on January…
Read moreNov 15, 2022
Dental Offers & Marketing Strategies Proven to Bring in New Patients
No one wants to waste their time investing in marketing that just doesn’t work — especially when it comes to offers because you have something to lose. The wrong formula could cost you a pretty penny. That’s why we have taken the guesswork out for you and gathered the best dental offers right here! How…
Read moreNov 7, 2022
The Ultimate Small Business Marketing System
Entering the marketing world can be daunting in so many ways, and there is a lot to learn. One of the most challenging aspects is learning all the terms — the language that is key to marketing like a boss. One of those key terms is “sales funnel.” A sales funnel is the journey a…
Read moreNov 1, 2022
The Science Behind Direct Mail’s Effectiveness
Believe it or not, there is scientific proof that shows why direct mail is so effective. Multiple studies have been done on how we interact with different types of media, ranging from printed advertisements to videos and more. You process the information you read on a piece of paper differently than the content on a…
Read moreOct 25, 2022
The Key to Surviving a Recession (and Thriving Post-Recession)
During our 20+ year history as a company, we’ve survived two major economic downturns — first the recession of 2008, and then the COVID-19 pandemic of 2020. You can read my detailed recounting of how PostcardMania got through those tough times by clicking on these links: Our Story of Recovery: The 2008 Recession Our Story…
Read moreOct 13, 2022
What We Learned from Mailing Over 14 Million Real Estate Postcards in 2021
According to the Association of Real Estate License Officials, there are currently over 3 million real estate agents in the United States. That’s a lot of competition — and it’s becoming even more competitive as available housing decreased 66% between 2020 and 2022 (Pacaso). Savvy agents and brokers know they need a tight marketing plan…
Read moreOct 6, 2022
Great Real Estate Marketing Offers to Place on Your Postcards
As you know better than anyone else, the real estate market is super competitive — especially now that the available properties to sell in the U.S. have plummeted. Even though lots of people are moving to new locations, there are still fewer homes to list compared to the number of agents who need to sell…
Read moreAug 30, 2022
Tips for Boosting Productivity and Managing Staff in an Economic Slump
From The Small Business Owner’s 2022 Economic Relief Guide One of the main areas where you can reduce expenses and improve revenue is staff management. Of course, you’ll want to make any changes with caution and care. No business owner wants to do massive layoffs, especially if the economic slump is predicted to improve rather…
Read moreAug 30, 2022
Should I Raise My Prices Due to Inflation?
From The Small Business Owner’s 2022 Economic Relief Guide Your knee-jerk reaction may be to raise your prices and not think twice about it during a period of inflation. However, simply performing a price hike could potentially damage customer relationships, depress sales, and hurt margins. As mentioned in our article, “10 Smart Ways to Reduce…
Read moreHow does this agency match to your business needs? Create a free account to find out