We interrupt your regularly scheduled scrolling to bring you this special coverage (don't worry, we'll let you get back to you're well-deserved holiday vacay in just a bit—we promise). ❤️ Despite the global slowdown, businesses still have to go on! With the sun setting on the 'New Normal' and the rise of the 'Next Normal', things are bound to change once again. Then, what should brands do to stand out in this era? 🌎 People are still unsure how the upcoming changes will affect them. So, let's see what Primal's marketing experts think about the digital strategies for 2023. In the article, they share their views and how to "survive" amongst the high competition in their own ways, yet every business can apply. 🚀 Read the article 👉 https://bit.ly/3I7FABM --- 👉 Join Our Tribe: https://bit.ly/3VufZpY More of what we do: 👉 Primal Thailand: https://bit.ly/3I7aZEw 👉 Primal Malaysia: https://bit.ly/3vng2ZX #Primal #DigitalAgency #Superist Primal Digital Agency Superist

#Awards: We're proud to be included in APAC Search Awards 2023! Thank you for nominating us with 7 agency awards and 1 individual award. 🏆 We've accomplished a lot this year and won't stop until we get close enough to lasso the moon. 🚀 Fingers crossed for the final results. 1. BEST USE OF SEARCH – B2B 2. BEST USE OF SEARCH – FASHION 3. BEST INTEGRATED CAMPAIGN 4. RISING STAR AWARD 5. BEST IN-HOUSE TEAM 6. BEST SMALL PPC AGENCY 7. BEST SMALL SEO AGENCY 8. BEST LARGE SEO AGENCY --- 👉 Join Our Tribe: https://bit.ly/3FrlUpP More of what we do: 👉 Primal Thailand: https://bit.ly/3PmiDwk 👉 Primal Malaysia: https://bit.ly/3Fg2Tq8 #Primal #DigitalAgency #Superist #APACSearchAwards #Finalist @DontPanicEvents Primal Digital Agency Superist

Another wonderful and productive catch-up at Google. We’re proud to maintain our status as a Google Premier Partner (only given to the top 3% of agencies) by keeping our client campaigns healthy and performing. Looking forward to a big 2023 together. #DigitalMarketing #Primal #Superist

Mind The Gap! 🧓🏻👧🏻 Due to the generational gap between each group, social media usage differs immensely from generation to generation. Lately, the generation that brands are most interested in is Generation Z, aged between 18 to 24, as they are most likely to use social media. Last August, a case study by YouGov RealTime found that Gen Z's most frequently used social media platforms are: YouTube (27%) Facebook (23%) TikTok (20%) Instagram (14%). We'll see that Thai Gen Z uses social media for various purposes. The top three things this group of people like to do on TikTok are: - Watch live selling (37%) - Follow their idols and celebrities (36%) - Follow the news (30%) On Instagram, the top three things Thai Gen Z like to do are: - Post pictures, videos, and stories (58%) - Follow their friends and family (41%) - Follow their idols and celebrities (41%) When our world becomes more digital, the behaviour of digital usage is also changed. Especially Gen Zs, who are born in the technology era, as they use social media in more diverse ways than any other generation. 📈 Now marketers can see why building a solid relationship with Gen Zs is essential if they want to continue growing their brand through social media in this era. 🚀 --- 👉 Join Our Tribe: http://www.primal.careers More of what we do: 👉 Primal Thailand: https://www.primal.co.th 👉 Primal Malaysia: https://www.primal.com.my #Primal #DigitalAgency  #Superist Primal Digital Agency Superist

#Awards We’re thrilled to announce that Primal Digital Agency has secured 7 coveted trophies: We Won: 🏆Performance Marketing 🏆Customer Engagment 🏆Marketing To Specific Audience 🏆Digital Marketing 🏆Communications & PR 🏆Content Marketing 🏆Data-Driven Marketing A big thank you to #ThePrimalTribe, who helped make us so successful - and, more importantly - the organizers who offered us this opportunity to showcase our potential on the big stage. We are honoured and humbled by the love and appreciation we’ve received. Now, onwards and upwards to 2023! 🚀 --- 👉 Join Our Tribe: https://bit.ly/3VVxVdK More of what we do: 👉 Primal Thailand: https://bit.ly/3VPYHEc 👉 Primal Malaysia: https://bit.ly/3ivnxuy #DigitalMarketing #DigitalAdvertising #GrowthMindset #PrimalDigitalAgency #Superist #MarketingExcellenceAwards2022