35 Benefits of SEO & Why Every Nigerian Business Needs SEO Having a good product or service is of no good if people do not know about you or discover you online. Implementing an effective SEO strategy on a brand's website and the digital asset will always be beneficial to that brand and its marketing efforts. The benefits of SEO to the Nigerian business are endless. Hence, businesses of all sizes need SEO to be able to grow exponentially in a competitive market. https://lnkd.in/dh4y4w3 #SEO #digitalbusiness #onlinemarketing #trending #ecommercemarketing

Defining your target audience should be the first step you take when creating a marketing plan for your business. You need to know who your ideal customer is in order to determine and understand your niche. Here are 3 tips to help you define your target audience. 1. Analyze your current customers: If you had to sum your customers in a few words, what would you say? 2. Analyze your competitors: If you don't currently have a customer base, or it's not large enough to find a common ground, take a look at your main competitors. 3. Take a look at online insights. Your social media insights, Google analytics are wealth of information that can help to determine your target market. There are also, alot of tools out there that can help you in crafting your customer avatar. Kindly share if you found this valuable 😊 #digitalmarketing #socialmedia #trending #ecommerce