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SOCIAL MEDIA MARKETING
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Jan 13, 2023
With cave paintings going all the way to over 30,000 years, humans have always depended on storytelling to establish connections, impart crucial lessons, communicate deep emotions, and retain memorable memories. Although storytelling is certainly not new, online firms have only recently become aware of its potential to help them develop deeper connections with their customers.… Continue reading The Power of Storytelling to Advertise DTC Brands The post The Power of Storytelling to Advertise DTC Brands appeared first on Saffron Edge.
Read moreJan 12, 2023
The growth of the internet has been a boon to the E-commerce industry. The ease with which you can now buy products and services online has opened up new retail opportunities. You no longer have to travel far or spend hours on end in stores waiting for your purchase. You can shop from home and… Continue reading E-commerce Marketplaces vs. E-commerce Platforms: Where Should You Sell? The post E-commerce Marketplaces vs. E-commerce Platforms: Where Should You Sell? appeared first on Saffron Edge.
Read moreJan 11, 2023
Voice search is one of the important features given to us by the advancement in the field of technology, increasing ease of life every single day. It is here to stay. The number of people using voice search has been steadily increasing, and while it’s still not as popular as mobile or desktop searches, it… Continue reading Make the Most out of Voice Search Optimization: Effective Tips & Tricks The post Make the Most out of Voice Search Optimization: Effective Tips & Tricks appeared first on Saffron Edge.
Read moreJan 6, 2023
PPC marketing, or Pay-Per-Click marketing, is a type under the digital advertising model where an advertiser pays a fee every time an ad is clicked. While it may sound like there is a lot of investment required for the campaign to take off but in reality, there is very little investment for a very big… Continue reading The ABCs of PPC – 10 Things You Need to Know The post The ABCs of PPC – 10 Things You Need to Know appeared first on Saffron Edge.
Read moreDec 29, 2022
Why Online Marketing For Lawyers Is The Need Of The Hour? If you are running an online legal firm, you might have implemented some law marketing strategies to expand your business. Every law school can provide the legal expertise, certification, and knowledge to a lawyer; however, marketing is something that they often fail to… Continue reading Online Marketing For Lawyers In 2023: A Complete Guide For Legal Marketing Trends. The post Online Marketing For Lawyers In 2023: A Complete Guide For Legal Marketing Trends. appeared first on Saffron Edge.
Read moreDec 8, 2022
With the internet becoming an absolute necessity, customers are switching to the next generation of shopping. E-commerce is the way of the world at the present time. The pandemic gave the industry a boost that took it to all nooks and crannies that were earlier left unexplored. The prevalence of the practice has cemented that… Continue reading 6 Set Up Essentials You Need to Complete Your E-Commerce Website The post 6 Set Up Essentials You Need to Complete Your E-Commerce Website appeared first on Saffron Edge.
Read moreDec 2, 2022
Direct-to-Customer (or D2C) marketing has gained significant momentum in the digital space. The COVID pandemic has launched its popularity to the top. Still, the change in patterns could be observed even before the global pandemic when large and small companies began shifting to this mode and expelling all intermediaries to establish a direct connection with… Continue reading 10 Most Effective Ways to Supercharge Your DTC Strategy The post 10 Most Effective Ways to Supercharge Your DTC Strategy appeared first on Saffron Edge.
Read moreOct 29, 2022
Building effective navigation on your website is crucial if you want your visitors to be able to find information quickly and stay longer on your website. In fact, navigation is one of the most critical aspects of any website since it heavily contributes to user experience. If your website’s navigation is puzzling or difficult to… Continue reading 5 Best Practices to Improve your Navigation UX The post 5 Best Practices to Improve your Navigation UX appeared first on Saffron Edge.
Read moreOct 25, 2022
A number of platforms abound when you’re trying to find an e-commerce platform to sell your products, and one of them is Amazon. It’s one of the most visited websites for online shopping, with 63% of buyers starting their journey from Amazon, as per MarketCharts research. So if you have chosen Amazon as your e-commerce… Continue reading How to Successfully Market Products on Amazon & Think like a Buyer The post How to Successfully Market Products on Amazon & Think like a Buyer appeared first on Saffron Edge.
Read moreOct 18, 2022
Since 2020, e-commerce has had a remarkable boom. Amazon has seen 169% growth in two years during the pandemic, rising to 470.7 billion USD in revenue in 2021 from 280 billion USD in 2019. One may have predicted that e-commerce would take a toll once “life” began to open back up after the end of… Continue reading How to Create a Profitable Amazon Marketing Strategy for 2022 The post How to Create a Profitable Amazon Marketing Strategy for 2022 appeared first on Saffron Edge.
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