Search Visible| Inc. Dig
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Search Visible| Inc. Dig
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SOCIAL MEDIA MARKETING
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Jul 17, 2017
Hostage Websites & Online Accounts: A Common Business Problem
As an online business consultants, SEO and digital marketers, business owners come to us for help with their websites and other online properties. While we really wish business owners would come to us before they buy, design or build any of their websites or online properties, more often we find that they all already exist and they are coming to us for help after all sorts of accounts and online properties are already designed and […]
Read moreDec 14, 2016
What’s Trending in 2017: Google Search Queries & Keyword Trends from 2016 That Will Help
To many, the use of the words “search query” and “keyword” may seem similar, but there is a big distinction between these two terms. The variation in these words depends on how and who is using them and why. The actual word “query” as a noun is generally defined as a “question. As a verb, “to query” is defined similarly as “to ask”. So if a “query” is a “question” and “to query” is “to ask” […]
Read moreOct 2, 2016
Determining the Costs for SEO & Other Optimization Efforts: The SEO Audit
Every day, we get inquiries about the various costs for digital marketing and SEO services. First, it can help to understand the various components that can play a part in digital marketing and SEO. Those components include some of the following online areas and properties: Website & Website Design & Development Social Media Accounts & Management Content Creation & Content Marketing Branding & Reputation Management And Expanded Channels & Services that help with further Marketing […]
Read moreApr 29, 2016
Digital Marketing for Attorneys & Law Firms: Google Local Listings Case Study
In this digital marketing case study, we will examine the reasons why a law firm should focus on their business brand for its Google My Business local listings and not necessarily their individual attorney’s listings. This law firm case study is based on the unique and individual nature of their online needs but we have seen this similar situation across numerous law groups. We’ll examine how to read online articles about digital marketing, what can […]
Read moreJan 7, 2016
5 Vocabulary Key Words You and Your SEO Should Know
It can be incredibly useful if all involved in an SEO project understand and can speak the same language. That includes the boss (or owner and manager of a website property)! However, it’s okay if not everyone knows exactly how to implement or the best ways to address those SEO type items. That might require a more experienced person. For now, to help, here are five basic SEO vocabulary key words (yes, not to be […]
Read moreOct 6, 2015
Are Businesses Falling on the Negative Side of the SEO Maturity Curve – A Case Study
Today we saw two interesting items online. One was an excellent article published on Search Engine Land’s website, written by Jim Yu of BrightEdge, entitled: The SEO Maturity Curve: Enterprise Scale & Development – How do you take your organization from SEO dabblers to industry leaders? Columnist Jim Yu discusses how to mature your SEO program. – The article (which is worth the read) shared a graph outlining several main stages to get to “SEO […]
Read moreAug 2, 2015
SEO: How to Do It [Wrong] Quickly! A Common Developmental Beta Website Problem
When we are asked to a assess an online property such as a client’s website, one of the first things we do is perform a quick check of basic items to get a feel for where things are and the basic structure of their website. Still today, our 5 Steps to Assessing a Website for SEO is a useful place to start. Today, because of a recent assessment we performed for a potential client, we […]
Read moreJun 18, 2015
Word Definitions: Videovision – The Next Generation Television?
In a world of amazing and ever-changing technologies also comes new words and ways to use online and digital channels. Remember the days when a “keyboard” was an object but now it’s used as verb in our schools with “keyboarding classes” instead of the old, outdated “typing classes”! Then, does one “twitter” or “tweet” when communicating via Twitter is one that still comes under debate for word use. We have seen the evolved methods and uses for digital channels like Netflix cast off of our […]
Read moreJun 17, 2015
New Website Design… Finally!
Yes… we know… our website was so very old. It was initially designed and built by hand just using HTML. And… well, it has been in need of some sort of updated look for a long while now! Lucky for us we don’t actually get many referrals from our website. Yes, I said it, we don’t pay much attention to search visibility for our own website. Sort of a cobbler with no shoes kind of […]
Read moreJan 2, 2015
2014 Year in Review for SEO and Going Into 2015
With Google continuing its plight to be the best of the search engines for delivering good and informative web pages to you when you search online, you should note that most of the 2014 year brought Google algorithm changes as the highlight for SEO items and impacting business websites for Search online. Here is some of what factored into 2014 from an SEO perspective: Pigeon Updates – added to the algorithm in 2014 to help provide signals to […]
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