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For your PPC Campaign to perform better, it is essential to reduce your Advertising Cost for Sales (ACoS) to an efficient number where the clicks, impressions, conversion rate, and bid, all are optimum. There are two ways to increase profit, lower the cost, or increase the price. In a perfectly competitive market like Amazon, increasing [&#8230;]
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How to improve your ACoS? A comprehensive guide

Imagine that in a Mall, there are ten shops that sell male shoes. You, as a customer, simply go there to buy a pair. However, only one of them has properly advertised that they sell shoes; others have simply opened the shop with opaque doors. As a new buyer, you will obviously go to the [&#8230;]
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Amazon Sponsored Brand Ads – A blessing for sellers

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Amazon recently announced that this summer’s mega sale will take place on the 12th and 13th of July. This will be the biggest sale of the year and only the members who have exclusively subscribed to the Amazon Prime subscription service will be able to benefit from it. Amazon Prime also has a 30-day free [&#8230;]
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