SWOT Social Media
17 reviews
SWOT Social Media
17 reviews
Read more
SOCIAL MEDIA MARKETING
REPUTATION MANAGEMENT
CAMPAIGN MANAGEMENT
MARKETING AUTOMATION
Save to favorites
Mar 28, 2022
Google Analytics Is Changing! Is Your Company Prepared For GA4?
Google Analytics 4 was introduced in October 2020, but many marketers are only now upgrading since the older version, Universal Analytics will stop processing new hits on July 1, 2023, and 360 Universal Analytics properties will stop processing new hits on October 1, 2023. After that, you’ll be able to access your previously processed data in Universal Analytics for at least six months. The reason for the change is that the old methodology of gaining insights is now obsolete, and more sophisticated methods are needed that also guard user privacy. GA4 accounts for this shift and uses MI-powered modeling to... The post Google Analytics Is Changing! Is Your Company Prepared For GA4? appeared first on SWOT Social Media Ltd.
Read moreMar 16, 2022
Logo Tips That Will Super-Charge Your Brand
Whether you’re just starting out in the business world or a business searching for a fresh look, the logo is something that could make or break your brand. When you first start out looking for a new logo, it can be a daunting task. There are so many different styles, colours and options available, it’s difficult to know what is going to work well with your brand. Your logo needs to explain what your business does, why you do it and how you do it all in one tiny package. It’s going to feature everywhere from your business cards, to... The post Logo Tips That Will Super-Charge Your Brand appeared first on SWOT Social Media Ltd.
Read moreMar 10, 2022
Dynamic Experiences is a brand-new Facebook ad feature.
Let’s take a look at what it is and whether or not you should utilise it. Options: Dynamic Creative Dynamic Experiences Creative Dynamic Formats The Fundamentals When you employ the Traffic or Conversion targets, the Dynamic Experiences option is available. The ultimate goal of your Facebook ad is the campaign objective. Your choice will have an impact on options such as optimisation and delivery. You must use either a single picture or a video ad format, also, for the key text, header, and description, provide a few text options. What Is the Process? Facebook will build many versions of your... The post Dynamic Experiences is a brand-new Facebook ad feature. appeared first on SWOT Social Media Ltd.
Read moreMar 8, 2022
8 Trends on Instagram That Will be Huge in 2022
Are you ready for Instagram Trends 2022? The aesthetic on Instagram is constantly changing, and in 2022 we’re seeing a whole new wave of trends. If you want to stay ahead of the curve, here are eight trends that you need to know about! Unedited photo dumps, in-app fonts on the feed, blurred shots, and pink hues are just some of the trends that will be huge this year. So get ready to update your Instagram account and experiment with these new looks! Unedited photo dumps This Instagram trend has been gaining traction in recent years and doesn’t seem to... The post 8 Trends on Instagram That Will be Huge in 2022 appeared first on SWOT Social Media Ltd.
Read moreMar 5, 2022
Biggest Social Media Trend Updates for 2022
Social Media is changing everyday! It seems every time you load up your newsfeed or account there is some new trend that’s taking over the internet. The simple status is no longer enough to engage your audience and maximise sales. While social media trends can feel never ending, they also give you the chance to trial new and exciting methods of reaching your audience to see what works for your brand. So, what’s on the agenda for Social Media Trends in 2022? Whether it be long-form videos with authentic meaning or emotional hooks that tie your audience to your brand,... The post Biggest Social Media Trend Updates for 2022 appeared first on SWOT Social Media Ltd.
Read moreSep 13, 2021
Twitter Shopping is Coming!
Grab a coffee and start shopping via Twitter? Will you want to shop over Twitter? Twitter is working on a set of new shopping capabilities that will eventually provide direct, in-stream product listings related to business profiles in the app, allowing Twitter users to store product listings and make purchases directly from tweeted information in the app. Twitter Purchase Tab The most recent development in this regard is the addition of a new ‘Purchases’ tab in user profiles, which is now related to the introduction of the app’s Super Follows feature and displays any subscriptions and/or digital tickets purchased in... The post Twitter Shopping is Coming! appeared first on SWOT Social Media Ltd.
Read moreMar 2, 2021
Cyber security for businesses in 2021
Cyber security for businesses in 2021 Advances in security technology have seen the ever-growing sophistication for the ways in which businesses can effectively protect themselves from cyber security threats. While security technology is improving, so are the techniques, processes, and software used by criminals to target small and large businesses alike. As a result, high proportions of businesses within the UK continue to suffer from data breaches each year, with around half of all businesses in 2020 reportedly suffering a data breach – risking the release of sensitive company information, private client information, or Intellectual property. This sees cyber-crime costing... The post Cyber security for businesses in 2021 appeared first on SWOT Social Media Ltd.
Read moreFeb 13, 2021
10 Ways Your Brand Can Use Instagram Guides
If you have actually been keeping an eye on the photo-sharing system Instagram, it has introduced a new function called the Guide that allows you to share content in an easy-to-digest style for your consumers. Top brands like Prada, Red Bull, and Buzzfeed are currently using it to their advantage. Yet it benefits small brand names too. So what actually is Instagram Guide, as well as how can your brand utilise it to further engage your audience? Let’s enter into the nitty-gritty of Instagram’s new feature as well as see exactly how your brand can gain from it. But before... The post 10 Ways Your Brand Can Use Instagram Guides appeared first on SWOT Social Media Ltd.
Read moreFeb 1, 2021
Exactly how to Obtain More Instagram Fans in 2021
Growing your Instagram fans may not be as simple as it used to be. However, there are some tactical suggestions and methods you can check out. Here’s exactly how to obtain even more Instagram fans: Make Use Of Instagram Reels Enhance your account for search Create an IGTV Series Be extra inclusive as well as diverse Collaborate with micro-influencers Produce genuine shareable material Promote Instagram content on various other social platforms Create longer captions Try Out Instagram Lives Develop a viral Instagram challenge or game Introduce a top quality hashtag Share memes that resonate with your target market Produce a... The post Exactly how to Obtain More Instagram Fans in 2021 appeared first on SWOT Social Media Ltd.
Read moreJan 22, 2021
‘Our Story’ section is being removed from Facebook pages next month.
Facebook advises Page owners to an upcoming upgrade which will see the elimination of the ‘Our Story’ area from your Facebook business page. Facebook is asking page owners to change their ‘Story’ summary to the ‘Added Info’ area instead, which will change how that extra info exists on your Page. The page story section was added back in 2017 as a means to aid brands supply even more background on their business ‘why’, in order to much better get in touch with page site visitors. Now it seems that the section will certainly be removed from the pages, and also... The post ‘Our Story’ section is being removed from Facebook pages next month. appeared first on SWOT Social Media Ltd.
Read moreHow does this agency match to your business needs? Create a free account to find out