The Digital Marketing People Inc., a WSI Certifie
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The Digital Marketing People Inc., a WSI Certifie
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SOCIAL MEDIA MARKETING
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Oct 26, 2020
Traditional Digital Marketing Is Broken, Introducing Growth-Driven Digital Marketing
Traditional Digital Marketing Is Broken If you've had digital marketing services in the past, you'll be familiar with how most agencies deliver services. The Broken Digital Marketing Cycle SERVICE SELECTION: The digital marketing agency has you select from a menu of services which options you want. ONBOARDING: With minimal input from you, they begin [...]
Read moreAug 17, 2020
5 Tips for Designing an Effective Landing Page
Before we look at tips for designing an outstanding landing page, let us define exactly what a landing page is, and why it is so important to have one as part of your website design. What Is a Landing Page? Have you ever clicked a marketing call-to-action button and been taken to a web page [...]
Read moreMar 14, 2020
How To Optimize Your LinkedIn Company Page – The Ultimate Checklist
If you have a business that serves other businesses (B2B), or a B2C business that caters to specific business roles, having a company LinkedIn company page can help generate leads. According to a study done by InsideSales.com, social media, in general, is overused when it comes to the number of leads actually generated. However, [...]
Read moreFeb 24, 2020
3 Tips for Setting – and Reaching – Your Social Media Marketing Goals
Social media marketing and online reputation management are both imperative to ensure the success of a full-service digital marketing strategy. The question is, how exactly do you go about setting your social media marketing goals and, of course, ensuring that you reach them within a specific time period? Here are three tips to help you [...]
Read moreFeb 17, 2020
How to Design a Digital Marketing Campaign for Healthcare Providers
While there are general digital marketing best practices to keep in mind when building a campaign, these do’s and don’ts will vary tremendously from industry to industry, and from brand to brand. With that in mind, here is everything that you need to know about successfully designing a digital marketing campaign for healthcare providers in [...]
Read moreFeb 10, 2020
A Guide to Building a High-Converting Email Funnel
Email marketing is an exceptionally powerful tool when it comes to the digital world. The secret to making it work for your brand is to ensure that you have built a high-converting email funnel that is tailored to your unique customers. An email funnel is essentially an email marketing strategy designed to nurture leads and [...]
Read moreFeb 3, 2020
3 Valentine’s Day Digital Marketing Campaigns That Got It Right
For many companies, Valentine’s Day is one of the most profitable events and occasions of the year. However, just how successful it will be, will depend heavily on the digital marketing campaign that you decide to run and how effectively it will grab and entice your target audience. Below, we highlight three amazing Valentine's Day [...]
Read moreJan 26, 2020
Watch Out for These Digital Marketing Trends in 2020
You can’t ignore how fast the digital marketing world is growing. From fast and rapid advancements being made annually in visual search and the rapid rise of interactive chatbots in most social messaging platforms aiding social media marketing to the advancing implementation of AI in various marketing functions across vast industries and markets. 2019 was [...]
Read moreJan 20, 2020
In 2020, Use Notable Days of the Year to Boost Sales
Notable days of the year, such as holidays, are some of the best periods to boost business sales on e-commerce websites. So, in 2020, why not use SEO and digital marketing to leverage festive seasons and big holidays. How to Achieve This There are a few ways in which you can go about it. Here [...]
Read moreJan 13, 2020
A Guide to Partnership Marketing
Partnership marketing allows you to develop your audience size by tapping into another business brand’s audience. It can help both business brands promote their brand’s work by working on a shared project that helps market both businesses. The process could be as simple as giving shoutouts to one another or furnishing links on their respective [...]
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