Dec 15, 2022
We are facing an uncertain economy paired with unprecedented competition online and off. It’s no wonder, then, that so many business owners are looking for ways to boost sales without spending a fortune on new marketing campaigns. Having been in the web design and programming industry for many years, we would be among the first […] The post 7 Low-Key Ways to Generate More Leads and Sales from Your Website appeared first on The Marcom Group.
Read moreNov 8, 2022
When it comes to producing online marketing content, business owners tend to run into one of two problems. Either they don’t know what kind of article or video to create in the first place or they always create the same types of posts again and again. Neither of these tendencies is helpful. You need plenty […] The post 5 Types of Marketing Content That Help Your Business Grow appeared first on The Marcom Group.
Read moreOct 14, 2022
The holiday shopping season is just a few weeks away, which means retailers are scrambling to get prepared for a crush of new customers. Every year, we hear from at least one or two business owners who thought they had their ducks in a row only to find they are struggling to get their websites […] The post 5 Ways to Prepare Your Retailing Website for the Holiday Season appeared first on The Marcom Group.
Read moreSep 21, 2022
It’s almost always better, from our point of view, to focus on the positive rather than the negative. That’s why our blog features lots of articles about helpful tips and best practices, and very few that dwell on blunders and mistakes that marketers make. It’s just more helpful to show people what they should do […] The post What You Can Learn from the Worst Business Websites appeared first on The Marcom Group.
Read moreSep 5, 2022
Most business owners and executives have heard many times about the power of video and marketing, particularly in the digital age. And, many of them have even attempted to release clips on YouTube, Facebook, and other social media channels. However, the majority don’t ever see much in the way of results. How can it be […] The post 4 Ways to Get Better Results from Video Marketing appeared first on The Marcom Group.
Read moreJul 25, 2022
There are a lot of reasons to meet with a business web design team. You might feel as if your online presence needs a new look, for example, or that you should be attracting more revenue from search engines and social media profiles. Once you get past those surface-level concerns, however, entrepreneurs and executives seek […] The post The High ROI Website: 7 Ways to Build (or Rebuild) Your Online Presence for Real Revenue Growth appeared first on The Marcom Group.
Read moreJul 6, 2022
It’s probably fair to say that most of our web design clients treat their careers pages as an afterthought. They want to have a place to post current or future job openings, to be sure, but they don’t really spend a lot of time writing them. Neither do they think too much about the design […] The post What Does a Great Careers Page Look Like? appeared first on The Marcom Group.
Read moreJun 20, 2022
You don’t need a detailed study or survey to tell you that social media marketing is more popular than ever. However, we think that term can be somewhat misleading. While most business owners are using social media, it’s fair to say that the majority of them aren’t really getting much in the way of results. […] The post Why You Are Failing to Sell on Social Media appeared first on The Marcom Group.
Read moreJun 1, 2022
Ever since the coronavirus pandemic began, YouTube has seen a huge surge in traffic. That probably shouldn’t be too surprising. Not only do most of us have extra free time on our hands, but the demand for online learning has never been greater. Most industry experts believe this trend will persist even after the current […] The post 7 Proven Ways to Make YouTube Video Marketing Easier appeared first on The Marcom Group.
Read moreMay 17, 2022
How Fast is Your Website? Many of the business owners we meet with have no idea how to answer that question. In truth, many of them haven’t even thought of website speed and performance in the past. That’s quickly changing, though, because Google has identified page loading times as a major search signal. In other […] The post Why Google Hates Slow Websites… and What You Can Do to Speed Yours Up appeared first on The Marcom Group.
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