The SEO Works
25 reviews
The SEO Works
25 reviews
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Jan 11, 2023
The Beginners Guide to Google Tag Manager for SEO
Google Tag Manager is an essential tool for website owners, website managers and SEO professionals. It provides a simplified route to implement code onto a site without the need for a developer, or specialist coding knowledge. Whilst Google Tag Manager is not a replacement for developers, it can be used for simple implementations such as... The post The Beginners Guide to Google Tag Manager for SEO appeared first on The SEO Works.
Read moreDec 12, 2022
2023 in Digital
As the world’s population crossed the eight billion mark, the digital world grew even more rapidly. As of the end of 2022, more than five billion people are on the internet, and over four and a half billion use some form of social media. The global pandemic temporarily put more distance between us, and the... The post 2023 in Digital appeared first on The SEO Works.
Read moreDec 9, 2022
What is a featured snippet?
A snippet box can make a searcher’s life easier by showing them a concise answer to their query. The idea is that users can skim the snippet to get a basic understanding of a topic or a solution to their question without having to scroll all the way through a search results page. Featured snippets... The post What is a featured snippet? appeared first on The SEO Works.
Read moreNov 23, 2022
A Complete Guide to Webpage Patterns
What are website layout patterns? There is more to how a web page is designed than just looking nice – the specific layout is something that is carefully considered, weighing up multiple factors and aims. An ideal web page layout will help to guide website users along a desired user journey and through the web... The post A Complete Guide to Webpage Patterns appeared first on The SEO Works.
Read moreSep 1, 2022
Is Sentence Structure Still Important for SEO?
It’s no secret that keywords are incredibly important for SEO, but what about sentences? Do they really matter? To cut a long story short – yes, sentence structure is absolutely essential for SEO, and for more reasons than you might think. It’s easy to pay a lot of attention to keywords, but if they aren’t... The post Is Sentence Structure Still Important for SEO? appeared first on The SEO Works.
Read moreJul 25, 2022
Meta Tags for SEO: A Best-Practice Guide To Ranking High
Meta tags are types of code that live in the HTML code of a web page and tell search engines, such as Google, vital information about a page. They also tell search engines how content should be displayed to users, both before and during a visit to a website. This guide will help you understand... The post Meta Tags for SEO: A Best-Practice Guide To Ranking High appeared first on The SEO Works.
Read moreJul 20, 2022
5 common remarketing pitfalls and how to avoid them
Whatever sector you are in, if you are offering products or services online in 2022 then you should have a remarketing strategy running alongside your current search or shopping campaigns. Remarketing campaigns often make the difference between success and failure, especially when a user is in the consideration phase and may be stuck choosing between... The post 5 common remarketing pitfalls and how to avoid them appeared first on The SEO Works.
Read moreJun 9, 2022
Love Island Contestants Ranked After the Episode Premiere
The famous Love Island villa returned to our screens on June 6th. Love it or hate it, this TV show truly has a hold on people! Not only does the show help some people find love, but it also takes ‘normal’ people and turns them into influencers almost overnight, with many ex-contestants earning upwards of... The post Love Island Contestants Ranked After the Episode Premiere appeared first on The SEO Works.
Read moreMay 23, 2022
Semantic SEO: What is it? And How to Use it
Search engines have transformed significantly over the past decade. In the early days, Google would simply scan web content for keywords in order to match users with results. Now, Google has a much more accurate understanding of the true meanings behind search queries and content – interpreting user intent, search behaviour and context more accurately... The post Semantic SEO: What is it? And How to Use it appeared first on The SEO Works.
Read moreMay 9, 2022
Internal linking for SEO
Internal linking is often an underused tactic in SEO. Not only do they act as a signal to search engines, but they help users to navigate the site, providing links to related information and similar products. This can also help to aid conversion. This guide aims to define internal linking, explain why it’s so important... The post Internal linking for SEO appeared first on The SEO Works.
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