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SOCIAL MEDIA MARKETING
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Nov 22, 2022
For small businesses, the holidays have already arrived. Elevated holiday spending is the perfect opportunity to attract new customers, increase overall sales, and even make up for any dips in revenue your business may have experienced earlier in the year. That said, it’s also the season when customers receive ramped-up messaging from businesses all over. […] The post Holiday Marketing Strategies appeared first on WSI Next Gen Marketing.
Read moreOct 15, 2022
In today’s metrics landscape, businesses need to overcome new challenges to understand their customers across touchpoints all while prioritizing user privacy. Google Analytics is one of the most widely used web analytics tools. It helps you understand how visitors to your website behave and what factors drive them to spend more time on your site […] The post Moving to Google Analytics 4 (GA4) appeared first on WSI Next Gen Marketing.
Read moreSep 10, 2022
With the rapid rise in internet and social media access, it’s logical to wonder if email remains relevant. So, is it? Absolutely! According to Statista, the number of emails used for communication worldwide has shot up since 2017. For instance, 2021 saw about 319.6 billion emails globally, and by 2025, researchers estimate that people will send […] The post Is Email Marketing Still Relevant in 2022? appeared first on WSI Next Gen Marketing.
Read moreAug 15, 2022
Traditional marketing tricks become obsolete when it comes to marketing to GenZ. But why is this so? And what can your internet marketing agency do to connect to this bold generation of consumers? Keep reading to find out. Understanding GenZ The best marketing companies know that you must understand your audience to sell a product successfully. Who is GenZ? […] The post A Guide: Digital Marketing to GenZ for Internet Marketing Agencies appeared first on WSI Next Gen Marketing.
Read moreAug 5, 2022
Every company knows that products and services are not the only factors influencing a loyal customer base. To keep your clients satisfied, you must also create a positive brand. Branding, if done right, can serve as a marketing tool that will not only influence customers’ decisions but also attract new ones. To that end, we […] The post Branding Strategies appeared first on WSI Next Gen Marketing.
Read moreJul 21, 2022
A sales funnel mirrors the path your prospects take to become a customer. All leads begin at the top of the funnel. They move down the funnel as they learn more about your business and its offerings. There could be hundreds of touchpoints and interactions that take place before a customer makes their decision. As […] The post Successful Social Media Marketing along the Sales Funnel – Building Brand Awareness & Trust Plus Tailored Ads appeared first on WSI Next Gen Marketing.
Read moreJul 10, 2022
Marketing has always been about connecting with your audience in the right place and at the right time. That’s why brands are redirecting their ad spend drive from TV, radio, and/or print to digital. Your prospects no longer want your brand to buy their attention — they care more about you earning it. The biggest mistake […] The post Lead Generation Services Along the Buying Journey appeared first on WSI Next Gen Marketing.
Read moreJun 20, 2022
Search engine optimization is important for the success of any business online. At a fundamental level, good SEO optimizes your online visibility. It makes your website more visible, which translates to more traffic and more opportunities to convert prospects into customers. It’s also a valuable tool if your purpose is to position yourself as a […] The post Impact of SEO on Buying Cycle appeared first on WSI Next Gen Marketing.
Read moreJun 10, 2022
Nearly half the web is built on WordPress. That’s an incredible feat. More bloggers, small-sized firms, and Fortune 500 companies use the WordPress platform as their content management system of choice than all remaining options combined. All thanks to its powerful flexibility and adaptability. So, what is WordPress? And what makes it so great? If It’s on […] The post 19 Years Young, Powering 43% Of All Websites – The Success of WordPress appeared first on WSI Next Gen Marketing.
Read moreMay 18, 2022
The future is mobile. And the future is now. Smartphones have become the center of modern life. For this reason, mobile affects anyone who is selling something, whether you own a small business or run a global firm. Over 40% of transactions today happen on mobile. It’s crucial to engage your customers via mobile, and […] The post What is Mobile SEO? appeared first on WSI Next Gen Marketing.
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