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Sep 7, 2022
The Importance of Visual Content for Brand Building
Let’s talk about the rise of TikTok. The app was launched in 2016, and by 2021, this video-first platform reached over 1 billion monthly active users. How did they grow to that size in just five short years? Visual content.
Read moreDec 15, 2021
Why Visuals? The Opportunity Cortex is After
Let’s face it: visual content marketing is growing by the second. Although the success of marketing campaigns includes other factors that aren’t visual - such as text - visualization makes it easier to stand out from the crowd and build a strong online presence. With that said, why are image and video content analyses our main focus?
Read moreSep 13, 2021
Cortex Launches TikTok Analytics
TikTok is the fastest growing Social media network in the world, and the driving influence in tastes and culture for Gen Z. For brands, being able to reach audiences on TikTok is quickly becoming a major priority, but most content strategy teams are just starting to get a handle on how they can create engaging content from a brand account.
Read moreFeb 2, 2021
How Instagram tells about our relationship with hair (Tips & Trends)
We analyzed 8 million hearts to understand what we like best and why, when it comes to hair on social media.
Read moreOct 27, 2020
Customer Growth: A New Era in B2B Marketing
Marketing is a complex mechanism aimed at developing a business. It can solve a variety of problems. However, one thing remains unchanged–quality Marketing takes into account the needs of consumers and solves their problems.
Read moreSep 22, 2020
Everything You Should Know About Using Data In Visual Marketing
Visual marketing should be an integral part of every business strategy due to its effectiveness. It’s a powerful tool that helps improve brand loyalty, increase the conversion rate, and boost sales. Although we used to think that text is king and only a professional essay writer can help engage customers, a smart visual content strategy should be considered too. Visualization makes it easier to stand out from the crowd and build a strong online presence.
Read moreSep 11, 2020
The CMO’s Guide to AI for Visuals
Cortex unlocks the full power of the world’s best brands by using AI to discover what inspires consumers to action.
Read moreSep 8, 2020
How Content and SEO Teams Should Work Together
As a business owner, you know the importance of creating teams to divy up the work around your store. As you grow, optimizing SEO will become more work than just one team can handle, and anyone that has separate SEO and content teams will tell you that they definitely have their hands full. .
Read moreSep 3, 2020
Quick Data No. 7: Dove and Competitors
Pages Dove, kiehls, stilacosmetics, sephora, maccosmetics, moltonbrown, elfcosmetics, ultabeauty Posts 4,708 Interactions 130,227,604 Audience Young women ages 18-35 who buy skincare and beauty products. Time Period 1 year, August 2019- August 2020
Read moreAug 27, 2020
Top 5 Social Media Platforms To Use To Become A Powerful Influencer
Top 5 Social Media Platforms to Use to Become a Powerful Influencer
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