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Dec 14, 2020
7 Steps to Create the Perfect Social Media Plan for Your Brand
Social media marketing can be a tough nut to crack, but there’s one thing that successful brands use, and that’s a social media plan. Building a strong brand is a long-term process, and a social media plan is critical to your social media marketing efforts and overall growth strategy. In this guide, you’ll learn how
Read moreDec 7, 2020
2021 Marketing Trends Your Brand Needs to Know
Now that 2021 is here, we thought it would be a great time to share with you eight of the top 2021 marketing trends we have identified internally: Brand Benevolence Remote Collaboration Maturity Ecommerce Supremacy Social Commerce Esports Marketing Digital Clothing Augmented Reality Video Marketing If you want to know how these 2021 marketing trends
Read moreNov 23, 2020
11 Proven Hashtag Marketing Strategies to Grow Your Brand
Anyone can use a hashtag or two in their social media posts. But if you want to maximize their potential, you’ll need to use some proven hashtag marketing strategies. Used correctly, hashtags can get your content in front of a wider audience, raise brand awareness, target a specific market segment, and encourage user engagement. So,
Read moreNov 18, 2020
Introducing Custom Workflow
Today, we are excited to take collaboration in Loomly to new heights with the introduction of Custom Workflow. Custom Workflow allows you to automate your team workflow with assignment Triggers and consolidate your approval process with conditional Guards. To be more specific: Triggers let you define a set of collaborators who will be automatically assigned
Read moreNov 16, 2020
PR Crisis Management: The Definitive Guide
Most brands will face a PR crisis at one time or another. Whether it’s a negative review or an executive scandal, bad news travels fast, especially on social media. One thing’s for sure: burying your head in the sand and hoping the crisis will disappear won’t work. Your best chance of surviving a PR crisis
Read moreNov 9, 2020
23 Social Media Risks (And How To Mitigate Them)
As the number of social media users continues to grow, and more brands use the channel as part of their marketing mix, so do social media risks. Let’s face it: the “bad guys” aren’t dumb – they go where they’re likely to have more success. The benefits of social media are widely known. Over half
Read moreNov 4, 2020
Introducing Hashtag Suggestions
Today, we are happy to introduce an exciting new feature: Hashtag Suggestions. In Post Builder, Hashtag Suggestions recommends hashtags that are relevant to the copy of your post, as well as trending hashtags, and lets you use those in your post at the click of a button: Hashtag Suggestions is available both in the Generic
Read moreNov 2, 2020
Social Media For Small Business: The Definitive Guide [2020]
Social media has become an integral part of the digital marketing plan. Brands of all sizes, in all locations, allocate a significant portion of their marketing budget towards social media activities. And it’s easy to see why: It’s free to use. People are eagerly waiting to hear from you. And, more importantly, they’re ready to
Read moreOct 26, 2020
Social Media Management: The Definitive Guide [2020]
Social media is neither a niche nor a fad – it’s an intrinsic part of our daily lives. It’s used by everyone, everywhere – in all countries, across all demographics, on all devices – and occupies a significant share of brand marketing budgets and online ad spending in general. As a result, social media is
Read moreOct 21, 2020
Introducing: Loomly x Snapchat Integration
Today, we are happy to introduce this brand-new Loomly x Snapchat integration. This integration, which takes advantage of both the web & mobile versions of Loomly allows you to create, preview, approve and share posts from Loomly to Snapchat. Note: you need to download the latest version of Loomly for iOS or Android to use this
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