Israel

Oktopost is the only social media management platform architected for B2B enterprises. Using Oktopost, B2B marketers can easily publish content, engage with audiences at scale, and measure ROI-positive metrics. 

With a built-in employee advocacy platform, enterprise companies can empower their employees to amplify their social reach while positioning employees as thought leaders. Integrating natively with all the major marketing automation platforms, including Eloqua, Marketo, Pardot, and HubSpot, Oktopost also allows B2B marketers to leverage social engagement data for improved lead scoring, nurturing, and attribution programs.

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👉#TBT to that time @LeadershipNomad guest appeared on the #B2BMarketingNow #podcast and challenged us with situations sparked by cultural misunderstandings in the work place. (And how to approach them!) Catch the conversation: https://t.co/4v0z67W8L

Oktopost

🗣 #LessonsFromLockdown: Get on your Front Foot 👣(thanks, @ScottAVaagunh!) 

https://t.co/UoCRCou3

We are bursting with excitement! We’ve acquired the assets of @cliclap, the AI-powered, autonomous #contentmarketing solution! Honored to be working with legend @yonatan_snir to bring our customers cutting edge thought leadership in #B2Bmarketing: https://t.co/ttjYNUtEXe

According to @mattzilli , "Social Selling is Just Selling" -- Do you agree? https://t.co/SPQIRkTOWw

#SocialSelling #Selling #Sales #PersonalizedSelling #EmpathyMarketing #EmpathySales

Companies should use their #technology to continue being productive and think about the day when the crisis will be over (via @LivePerson) https://t.co/P7FFVvxgVC

#DigitalTransformaton

Twitter

Oktopost on Twitter

In the SaaS industry, nothing happens without the customer. Learn how social media is transforming the customer experience across B2B organizations.

When your sales team complains they’ve got too many leads to follow up on, it’s a nice problem to have. But make no mistake &#8211; it’s still a problem. Lead volume is not an indicator or success. It is quite the opposite if your close rate remains low and sales processes take far too long. [&#8230;]

Oh yes, Dad Jokes. What better way to celebrate Father’s Day than with a Dad Jokes battle between the Father&#8217;s of Oktopost! (Just in time for Father&#8217;s Day!) These jokes are often so horrible that you can’t help but chuckle at how absolutely ridiculous they are. And as part of Oktopost company culture, our Okto-dads [&#8230;]

What part of sales do sales automation tools actually automate? It’s not so much the actual selling, so don’t go thinking that AI chatbots are going to be closing your B2B deals for you anytime soon. Where sales automation really excels is in taking care of the administrative tasks attached to the sales process. This [&#8230;]

Employee advocacy is one of the most cost-effective and ROI-positive things you can do for your B2B social media marketing strategy. Getting started with advocacy may seem difficult, but it doesn’t have to be.

Crisis mode gave me the ability to manage a social media crisis. I was able to pause, to listen, and to thoughtfully lead my team in re-building a social strategy for today’s climate.

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. Ten years ago this policy might have been enough. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less [&#8230;]

It’s hard out there for fintech and finserv companies. They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. There’s a good [&#8230;]

Oktopost’s Social Inbox brings every mention, comment, and direct messages from all your social media profiles into one place, where you can manage, reply, and assign social inquiries to your team members. For some of our customers, it’s a mission-critical part of Oktopost that helps them streamline social customer care.

In our final episode of “The Globalization of Social Media,” Colin Day, Managing Director of EMEA at Oktopost sits down with Graham Porter, Founder and Managing Director of BluprintX ANZ, Marketo’s Partner of the Year. Porter is not afraid to raise the challenges found in the often turbulent relationship between marketing, sales and information technology. The pair’s discussion provides important insights for aligning communication between departments and the skills required to fully optimize the ‘martech stack’ in today’s digital world.

Blog

Oktopost on Blog

The All-In-One Social Engagement Platform for B2B Enterprises. Our goal is to enable #marketers to establish the true ROI of #SocialMedia. Request a demo today!