United Kingdom

Sendible is a social media management platform specifically catered to agencies who are able to manage clients at scale and profiles across multiple platforms in one easy location. 

Customers are able to customise, schedule, and directly publish posts, keep track of and collaborate on content calendars, and interact with comments on their social media channels. 

Sendible is a time saver that allows people to engage with new and existing audiences to build stronger brands on social media.

Social Media Marketing

English

Sendible

3️⃣ ideas to help you celebrate Valentine's Day on #socialmedia

💓Shower your audience with love and value
✨Post interactive posts to boost #engagement
🤩Share your love with a new audience via ads

Insight into achieving these tips read our guide 👉 https://t.co/Gu34Rp9

While customers love surprises and holiday-themed gifts, #socialmediamanagers love seeing post engagements skyrocket during Valentine's Day! 💍 

Find our guide to attract new followers and leads here ➡️ https://t.co/Y2xSXalPq

How to find reputable resources that fit the your client feed:

🏃Run the site through @Moz 
🔍Check @semrush 
👀Look at @Majestic topical trust flow category

and read our guide to find more tops tips on Social Media Content Curation for Agencies👉 https://t.co/SO1R62

Twitter

Sendible on Twitter

We see you and appreciate you all! 💖🏆

Spread the love this Valentines on social media by utilising our unique Valentine's Day promotion ideas to complement your marketing strategy! 🫂

Link in bio for '10 Valentine's Day Social Media Marketing Campaign Ideas' 👉 https://bit.ly/2t1tfru

While customers love surprises and holiday-themed gifts, #socialmediamanagers love seeing post engagements skyrocket during Valentine's Day! 💍 

Our guide will help you attract new followers and leads, make your customers fall in ❤️ with your clients' brands even more, and make your monthly reports look mesmerising 🧲 .

Find our guide here ➡️ https://bit.ly/2t1tfru

We polled our LinkedIn audience on their opinion on social media content quality vs quantity 👉 swipe to see the results.

Social media managers often find it difficult to find reputable sources to share content from. 🤕

Luckily, we've out together a guide where we share everything you need to know about content curation, along with 6️⃣ different ways you can find trustworthy sources. 🤝

Find our guide here ➡️ https://bit.ly/2trabT2

We're manifesting a good week for you!🔮

Have fun! 🤩

Facebook

Sendible on Facebook

While more marketers are relying on video to reach their demanding customers, we've been working hard behind the scenes to continually improve our video posting.

Set up Sendible to directly post onto your social media platforms, pull in comment streams in real time, and access reporting.

Check out our video tutorials page for more short videos to get you started with Sendible: https://www.sendible.com/video-tutorials

Haven't tried us out yet? Pick a plan and begin your 14-day free trial to see how Sendible can help you manage your social media channels in one easy location: https://www.sendible.com/pricing

Want to learn more about what we're all about? Get a birds-eye view of how you can customise and schedule posts directly to Instagram, Facebook, Google My Business, LinkedIn, Twitter, get reports on your social media efforts, interact with comments, and so much more: https://www.sendible.com/

Sendible is the leading social media management platform for agencies and brands looking to manage social media more effectively. Our platform brings all key social networks together into a centralised hub and is the easiest way to execute a winning social media strategy at scale.

This video focuses on managing an Instagram accounts on Sendible. 
It covers:
- Scheduling posts, including carousels and reels 
- Managing your online community on Sendible with Instagram comments reply
- Setting reminder profiles to scheduled Instagram stories

Streamline the onboarding process of new clients by enabling them to securely connect their profiles on your website without sharing their passwords with you.

YouTube

Sendible on YouTube

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/how-to-use-hashtags-on-linkedin" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2022/08-22-Aug/how-to-use-hashtags-on-linkedin-header.jpg" alt="How to use hashtags on linkedin to grow your client base: 85 industry hashtags included" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
Are you using LinkedIn hashtags? 
Don’t worry, it’s not a trick question. 
You've probably used<a href="https://www.sendible.com/insights/how-to-use-hashtags-on-tiktok" style="color: #4d36ff;"> hashtags on TikTok</a>, <a href="https://www.sendible.com/insights/twitter-hashtags">Twitter</a>, and<a href="https://www.sendible.com/insights/instagram-hashtags-for-business" style="text-decoration: none; color: #4d36ff;"> Instagram</a> because it's the done thing. You may have started using <a href="https://www.sendible.com/insights/hashtags-on-facebook">hashtags on Facebook</a>? But you might be caught in two minds about using them on LinkedIn. Are they even allowed on the 'professional' network? 
Well, the short answer is, “Yes, they are!” 
Especially today when <a href="https://www.sendible.com/insights/latest-social-media-trends-report#digital-trust">digital trust is crumbling and reshaping LinkedIn</a>. 
And if you want to reach a wider audience with your content, then it makes sense to start using them. 
But before you dive in, you need to know how to use LinkedIn hashtags correctly so you can create the right impression. 
In this guide, you’ll learn how to use and optimise your hashtags on LinkedIn so you can get your content discovered by more people outside your immediate network: 
<ul> 
 <li><a href="#when-did-hashtags-arrive-on-linkedin">When did hashtags arrive on LinkedIn</a></li> 
 <li><a href="#how-do-hashtags-work-on-linkedin">How do hashtags work on LinkedIn</a></li> 
 <li><a href="#how-to-use-hashtags-on-linkedin">How to use hashtags on LinkedIn</a></li> 
 <li><a href="#top-hashtags-on-linkedin">Trending hashtags on LinkedIn 2023</a></li> 
 <li><a href="#industry-hashtags">85 industry LinkedIn hashtags and additional tips to boost performance</a></li> 
 <li><a href="#ten-optimisation-tips">10 tips for optimising hashtags on LinkedIn</a></li> 
</ul>

Insights Blog

How to Use Hashtags on LinkedIn in 2023 | 85 Industry Hashtags Included

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/10-ideas-for-social-media-your-business-this-valentines-day" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2020/20-01-Jan/valentines-day-blog-header-2.jpg" alt="10 Valentine's Day Social Media Marketing Campaign Ideas [2023]" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
Every year, we update this blog to bring you excellent Valentine's Day campaign ideas for social media, based on best marketing practices and examples of past successes. 
There's something for everyone, whether you've just started planning your <a href="https://www.sendible.com/insights/holiday-social-media-marketing-tips">holiday marketing campaign</a> or are looking to add a bit of last-minute zing to your content schedule. From running price promotions to sparking customer engagement with contests and interactive social media posts - this article is full of unique Valentine's Day promotion ideas to complement your marketing strategy! 
Before we dive into tips, however, let's look at data you can use to persuade your clients that running a social media campaign for Valentine's Day is an opportunity to produce a tangible return on investment (ROI). 
<ul> 
 <li><a href="#data-on-valentines-day-social-media-marketing">What does data tell us about marketing on Valentine's Day</a></li> 
 <li><a href="#ideas-to-celebrate-valentines-day">10 ideas to help you celebrate Valentine's Day on social media</a></li> 
 <li><a href="#free-holiday-calendar">[Bonus] Free interactive social media holiday calendar for 2023</a></li> 
</ul>

10 Valentine's Day Social Media Marketing Campaign Ideas [2023]

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/latest-social-media-trends-report" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2022/01-22-Jan/top-social-media-trends-header.jpg" alt="top social media trends report planning" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
We can all agree that social media marketing is not for the faint-hearted. A couple of years ago, our worst nightmare was the unannounced algorithm updates. Today, we face a complete change in user behaviour, consumer habits, and a brand new generation of social media users and spenders with particular needs. This is why our 2023 social media trends report should become your go-to guide to facing all the challenges out there. One of which is making sure your clients are on-board with switching up their social media strategy. We know change can be tricky, so we supported all prominent social media marketing trends with precious data and research.

Social Media Trends That You Need To Pay Attention To in 2023

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/how-often-to-post-on-social-media" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2021/06-21-Jun/sendible-how-often-should-you-post-to-social-media.jpg" alt="the right frequency of posting for social media channels" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
It's one of life's great mysteries. 
After debating whether <a href="https://www.sendible.com/insights/tiktok-for-business">TikTok is a viable marketing platform</a>, you'll want to know how often you should post on social media. 
As a <a href="https://www.sendible.com/insights/25-interview-questions-for-social-media-managers">social media manager</a>, you want to achieve the best result from each social media post. There has to be a good time and a bad time to post, right? 
In this guide, we'll answer this proverbial question so that your content can reach a wider audience. 
<ul> 
 <li><a href="#how-often-should-you-post">How often should you post on social media</a></li> 
 <li><a href="#best-practices">Best practices for posting content on social media</a></li> 
 <li><a href="#how-to-plan">How to plan your social media content for 2023</a></li> 
</ul>

How Often Should You Post on Social Media in 2023?

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/content-curation-for-agencies" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2018/18-06-Jun/content-curation-header.jpg" alt="Social Media Content Curation for Agencies: How to Find Trustworthy Sources to Share" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
When you’re putting together a <a href="https://www.sendible.com/insights/social-media-content-calendar-for-agencies">social media calendar for your clients</a>, finding reputable sources to share content from can often be the trickiest task. 
Think about it: if you’ve got a client in the <a href="https://www.sendible.com/insights/social-media-for-car-dealerships">automotive world</a> (and you’re not a huge car fan yourself), how do you know which websites are trustworthy enough to plaster all over your client’s Twitter feed? 
Spoiler alert: the answer doesn’t always mean asking your car-mad friend. 
You already know that social media is a powerful tool to show your client’s authority, but that’s a tricky task to conquer if you share less-than-perfect content in their feeds. 
When curating content for social media, you’ll need to follow best practices and appear knowledgeable to your clients while also making sure they’re happy with the content you’re pushing to share. 
Let’s face it: there’s not much point in managing their feeds if the content you’re sharing is off-brand and fails to sit well with their existing audience, right? 
In this guide, we’re sharing everything you need to know about content curation, along with the six different ways you can find trustworthy sources: 
<ul> 
 <li><a href="#what-is-content-curation">What is social media content curation</a></li> 
 <li><a href="#find-trustworthy-sources">6 ways to find trustworthy sources to share on your client’s social media</a></li> 
 <li><a href="#does-source-fit-industry">How do I know if the source fits my client or industry</a></li> 
</ul>

Content Curation Tips on Trustworthy Sources to Share on Social Media

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/successful-email-outreach-strategy" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2022/12-22-Dec/7-elements-of-a-successful-email-outreach-strategy-header-image.jpg" alt="Seven elements of a successful outreach strategy" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
In the time before the Internet, salespeople would cold call prospective clients and sell their services via the telephone or pursue new business in person. 
Nowadays, a single email can connect you with influencers, leads, prospects, clients, brand ambassadors, and anyone who could be vital in marketing your product or service. 
You don’t even have to pick up the phone to run a successful sales outreach campaign. All you need is a solid outreach strategy, high-quality content to promote, and a business email account: 
<ul> 
 <li><a href="#what-is-email-outreach">What is email outreach</a></li> 
 <li><a href="#why-do-you-need-it">Why do you need an effective outreach strategy</a></li> 
 <li><a href="#seven-steps">Seven steps to make your outreach strategy a success</a></li> 
</ul>

7 Elements of a Successful Outreach Strategy

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/what-can-ecommerce-businesses-learn-from-holiday-sales-disasters" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2022/12-22-Dec/6-unforgettable-lessons-eCommerce-businesses-can-learn-from-holiday-sales-disaster-featured-image.jpg" alt="6 Unforgettable Lessons Ecommerce Businesses Can Learn From Holiday-Sales Disasters" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
Black Friday and Cyber Monday are two of the biggest days on the retail calendar for most businesses. And, with shoppers spending <a href="https://www.zippia.com/advice/black-friday-statistics/">nearly $9 billion online</a> over those days alone, that means big business for e-commerce companies! 
Unfortunately, not doing things right can also mean disaster or huge revenue losses. Black Friday and Cyber Monday are just the beginning of the holiday sales, making them some of the most important dates for setting the grounds for success over the holidays. 
If you’re looking to make the most out of Black Friday and Cyber Monday in the upcoming years, this guide is for you. Here are several lessons from other business’ disasters that will help you avoid falling into the same pitfalls: 
<ol> 
 <li><a href="#cash-only-sales">Don’t focus on cash-only sales</a></li> 
 <li><a href="#marketing-campaigns">Don’t forget your marketing campaigns</a></li> 
 <li><a href="#last-minute">Don’t wait until it’s too late to launch</a></li> 
 <li><a href="#sense-of-urgency">Create a sense of urgency</a></li> 
 <li><a href="#inventory-organisation">Organise your inventory</a></li> 
 <li><a href="#test-website-functionality">Test your website functionality</a></li> 
</ol>

6 Lessons E-Commerce Businesses Can Learn From Holiday-Sales Disasters

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/guide-to-alt-text-on-social-media" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2022/11-22-Nov/social-media-eccessibility-alt-text-on-social-media-header-photo.jpg" alt="Social Media Accessibility: Everything you need to know about alt text on social media" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
Social media has helped change the lives of the people in the Deaf community. It provided them with the means necessary to get involved daily with the online community and express themselves through various formats. 
But did you know that there's a way to make your content accessible to people with limited vision? 
<a href="https://www.sendible.com/insights/tiktok-community-management-tips">Every community</a> should have access and opportunity to enjoy your social media content, which is why it's crucial for your brand to start utilising features that make it inclusive. 
So, how do you make it easily accessible? By adding alt text to your image posts. 
<ol> 
 <li><a href="#what-is-alt-text">What is alt text on social media</a></li> 
 <li><a href="#difference-between-alt-text-and-caption">What is the difference between alt text and caption</a></li> 
 <li><a href="#why-start-adding-alt-text-to-social-media-images">Why should you start adding alt text to your social media images</a></li> 
 <li><a href="#how-to-write-good-alt-text">How to write meaningful alt text</a></li> 
 <li><a href="#how-to-add-alt-text">How to add alt text on different social media platforms</a></li> 
</ol>

Social Media Accessibility: A Complete Guide to Alt Text

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/new-client-onboarding-checklist" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2021/11-21-Nov/social-media-client-onboarding-questionnaire.jpg" alt="New Client Onboarding Checklist for Digital Marketing Agencies" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
Your <a href="https://www.sendible.com/insights/agency-pitch-deck">latest pitch</a> was a huge success, and you’ve landed a new client off the back of it. 
After a quick celebration, you start to wonder what’s next. There’s so much information about “getting the client”, but not much about what needs to happen once you’ve sealed the deal. 
<blockquote> 
 What are the next steps? How do you actually start working together? How do you keep the momentum going? 
</blockquote> 
This blog will cover seven key steps that make up a new client onboarding checklist: 
<ol> 
 <li><a href="#questionnaire">Start with an onboarding questionnaire</a></li> 
 <li><a href="#legal-and-contractual">Sort out legal and contractual bits</a></li> 
 <li><a href="#financial-processes">Secure any financial processes</a></li> 
 <li><a href="#project-management">Highlight any important project management information</a></li> 
 <li><a href="#workflow">Consider your workflow and project process</a></li> 
 <li><a href="#kick-off-call">Set up an initial kick-off call</a></li> 
 <li><a href="#welcome-package">Send a client welcome packet</a></li> 
</ol> 
<div class="hs-embed-wrapper" style="position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; max-width: 650px; min-width: 256px; display: block; margin: auto;"> 
 <div class="hs-embed-content-wrapper"> 
 <div style="position: relative; overflow: hidden; max-width: 100%; padding-bottom: 56.25%; margin: 0px;"> 
 </div> 
 </div> 
</div>

New Client Onboarding Checklist for Digital Marketing Agencies

<div class="hs-featured-image-wrapper"> 
 <a href="https://www.sendible.com/insights/marketing-interview-questions" title="" class="hs-featured-image-link"> <img src="https://www.sendible.com/hubfs/blog-import/2022/10-22-Oct/16-marketing-interview-questions-to-hire-the-best-cultural-fit-for-your-agency.jpg" alt="16 Marketing Interview Questions to Hire the Best Cultural Fit for Your Agency" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> 
</div> 
Hiring new team members for your growing digital marketing agency team is exciting, but weeding through the candidates to find a good fit can seem like torture. 
It can be tempting to hire the first decent candidate to get the ball rolling, but a quick hire can turn into a burned-out employee who just isn’t a good fit. 
Turning over a candidate can <a href="https://www.zanebenefits.com/blog/bid/312123/employee-retention-the-real-cost-of-losing-an-employee">cost the company over 6 months of that employee's salary</a>, so a fast turnover rate is something all marketing managers should actively try to avoid when building out their team. 
<blockquote> 
 $4,683 was the average cost-per-hire in 2022. (<a href="https://www.shrm.org/resourcesandtools/hr-topics/benefits/pages/shrm-hr-benchmarking-reports-launch-as-a-member-exclusive-benefit.aspx">2022 Human Capital Benchmarking Report</a>) 
</blockquote> 
But, recruitment costs are not the only downside of losing an employee. The true cost of a fast turnover includes key factors like: 
<ul> 
 <li>Onboarding costs</li> 
 <li>Lost productivity</li> 
 <li>Lost engagement and impact on employee morale</li> 
 <li>Training costs</li> 
 <li>Lost institutional knowledge</li> 
 <li>Cultural impact</li> 
</ul> 
This is why forming a strong, adaptable digital marketing team by asking interview questions that tell you how a person learns, adapts and collaborates is crucial for your agency's performance. 
Being prepared with dynamic questions that aren’t your typical marketing interview questions will reveal how a candidate will fit within your team dynamic and test their aptitude for making valuable contributions. 
<a class="cta_button" href="https://www.sendible.com/cs/ci/?pg=cf050136-4401-447a-b329-39160a639b6e&amp;pid=2235233&amp;ecid=&amp;hseid=&amp;hsic="><img class="hs-cta-img " style="border-width: 0px; /*hs-extra-styles*/; margin: 0 auto; display: block; margin-top: 20px; margin-bottom: 20px" alt="Your ultimate guide on how to start a social media marketing agency with Sendible's free resources" height="328" width="843" src="https://no-cache.hubspot.com/cta/default/2235233/cf050136-4401-447a-b329-39160a639b6e.png" align="middle"></a>

16 Marketing Interview Questions to Hire the Best Cultural Fit for Your Agency

In this episode, join Katelyn and David as we discuss how to get started planning and designing successful graphics for social media.&nbsp;
 
You'll learn what to consider before you start designing, how to tie your graphics into your brand, and practical design tips to share your message and make your content stand out.&nbsp;
 
Before you start designing, it is important to think about; checking platform content guidelines, designing different media types for different platforms, choosing the correct image sizes, understanding where the images will be seen, and knowing the goal of your content.
 
Listen for details around these considerations, and more tips on how to design your social media graphics once you have your plan!
 
We want to hear from you - send an email to <a href="mailto:%20insider@sendible.com" rel="ugc noopener noreferrer" target="_blank">insider@sendible.com</a> or mention us @sendible on Twitter!

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

The Sendible Insider Podcast

47. How to start designing successful social media graphics

In this episode, join Ellie and Veronika from the Sendible marketing team as they highlight how you can use content pillars to create consistency and structure when implementing a social media strategy. 
 
You'll discover what content pillars are and why they are useful for agencies and in-house social media marketers. We'll also go through some practical examples for different types of brands to inspire you and help you implement this planning method right away! 
 
Learn more about content pillars on our blog: 
<a href="https://www.sendible.com/insights/content-pillars" rel="noreferrer noopener" target="_blank">https://www.sendible.com/insights/content-pillars</a> 
 
Our free Social Media Holiday Calendar: 
<a href="https://www.sendible.com/social-media-holiday-calendar#today" rel="noreferrer noopener" target="_blank">https://www.sendible.com/social-media-holiday-calendar</a> 
 
Connect with us: 
Connect with Veronika on LinkedIn:<a href="https://www.linkedin.com/in/socialveronika/" rel="noreferrer noopener" target="_blank">https://www.linkedin.com/in/socialveronika/</a> 
 
Connect with Ellie on LinkedIn:<a href="https://www.linkedin.com/in/coralwulff/" rel="noreferrer noopener" target="_blank">https://www.linkedin.com/in/eleanor-scott/</a> 
 
We want to hear from you - send an email to <a href="mailto:%20insider@sendible.com" rel="noreferrer noopener" target="_blank">insider@sendible.com</a> or leave us a voice message!

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

46. Scale Your Social Media Workflow by Using Content Pillars

In this episode, Gavin and Martine introduce Katelyn, the new Sendible CEO. Hear about Katelyn's background, how her &amp; Gavin are different, what makes Sendible special, and how to approach a huge life transition (stepping up and stepping down). &nbsp;With advice and reflections from all three and details about the future vision for Sendible, we are excited to kick off the second season of the Sendible Insider podcast!
Connect with Katelyn at CEO@Sendible.com or on <a href="https://www.linkedin.com/in/katelynsorensen/">Linkedin</a> and don't forget to subscribe for future updates and to hear form other members of the Sendible team.

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

45. How to Deal With Change - a CEO Transition

In this episode, Gavin and Martine discuss the recent acquisition of Sendible. After finally closing the deal and making it public, Gavin talks about the thought process, negotiation timeline, and addresses some of the questions he's received since the announcement, including what he'll be doing next.&nbsp;
Items mentioned in this episode:&nbsp;
<ul>
 <li>Gavin's letter to customers - https://www.sendible.com/insights/new-story-starting-for-sendible&nbsp;</li>
 <li>Gavin's newsletter - https://my.growthmaps.com</li>
</ul>
If you have any questions about Sendible or the acquisition, we'd love to hear from you! Send an email to insider@sendible.com

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

44. The Sendible Exit – A Founder's Acquisition Story

Kristian Downer is the founder of DowSocial Digital Marketing, based in Peterborough, UK. Gavin serendipitously met Kristian on the way to Social Media Marketing World in 2020 and a year later, invited him onto the show.&nbsp;
In this episode, we discuss:
<ul>
 <li>Why most small businesses fall into the mistake of making it too hard for their clients to buy from them on social media</li>
 <li>Why social media is best told by the people that live and breathe your business</li>
 <li>How Kristian bounced back after losing 95% of his clients</li>
 <li>The importance of building trust when it comes to growing your business</li>
 <li>And much, much more...</li>
</ul>
Connect with Kristian:
<ul>
 <li>LinkedIn: <a href="https://www.linkedin.com/in/mirirod/">https://www.linkedin.com/in/kristian-downer/</a></li>
 <li>Dow Social: https://www.dowsocial.com/contact/&nbsp;</li>
</ul>
We want to hear from you
<ul>
 <li>Send an email to <a href="mailto:%20insider@sendible.com">insider@sendible.com</a> or leave us a voice message!</li>
</ul>
Want to be a guest on the show?
<ul>
 <li>Grab your spot here: https://www.sendible.com/meetings/gavinhammar/sendible-podcast-interview 
</li>
</ul>

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

43. You're Making It Too Difficult For Your Customers To Buy From You With Kristian Downer

"Does using a 3rd-party posting tool like Sendible hurt my brand’s organic reach and engagement on Facebook?" — In this takeover episode, recorded at the end of 2020, Veronika and Ellie from Sendible's Marketing Team answer the million-dollar question that every social media marketer wants the answer to.&nbsp;
Following a detailed analysis of almost 60 Facebook Pages (some with more than 6.5 million fans) and over 5000 posts, Veronika and Ellie talk you through their research findings. They also share how you can use these insights to boost the organic reach of your Facebook posts.&nbsp;
If you're a social media marketer striving for more engagement, you don't want to miss this one!&nbsp;
Read the full article here:
<a href="https://www.sendible.com/insights/3rd-party-social-media-tools-posting-to-facebook">https://www.sendible.com/insights/3rd-party-social-media-tools-posting-to-facebook</a>
2021 Social Media Holiday Calendar
<a href="https://www.sendible.com/social-media-holiday-calendar#today">https://www.sendible.com/social-media-holiday-calendar#today</a>
Connect with us:
<ul>
 <li>Connect with Veronika on LinkedIn: <a href="https://www.linkedin.com/in/socialveronika/">https://www.linkedin.com/in/socialveronika/</a></li>
 <li>Connect with Ellie on LinkedIn: <a href="https://www.linkedin.com/in/coralwulff/">https://www.linkedin.com/in/eleanor-scott/</a></li>
</ul>
We want to hear from you
<ul>
 <li>Send an email to <a href="mailto:%20insider@sendible.com">insider@sendible.com</a> or leave us a voice message! 
</li>
</ul>

--- 

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42. Do 3rd-Party Social Media Tools Negatively Impact Facebook Engagement?

Gavin was recently a guest on the Empathise IT podcast with Mordecai Holtz. It was a great interview where Gavin shared a few of his strong opinions on topics such as:
<ul>
 <li>Why the fear of remote working is really just a symptom of having the wrong employees</li>
 <li>Why it's dangerous to stick to best practices</li>
 <li>Why Gavin refers to himself as the anti-CEO</li>
 <li>The future of influencer marketing</li>
</ul>
Connect with us
<ul>
 <li>Connect with Gavin: https://www.linkedin.com/in/gavinhammar/</li>
 <li>The Empathise IT podcast: https://open.spotify.com/show/7tLttj2GxmWHIqz7v98Xj2&nbsp;</li>
</ul>
We want to hear from you
<ul>
 <li>Send an email to <a href="mailto:%20insider@sendible.com">insider@sendible.com</a> or leave us a voice message! 
</li>
</ul>

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

41. Why It's Dangerous To Stick To Best Practices

2020 was a massively challenging year for all of us and 2021 is likely to be another year filled with uncertainty.&nbsp;
In this episode, Gavin invited 3 thought leaders to share their biggest personal and business challenges from 2020, their predictions for the year ahead, and their advice for other businesses and marketers as we begin a new year.
Meet our guests:
<ul>
 <li>Park Howell is a brand storytelling consultant and host of the hugely popular Business of Story Podcast. &nbsp;He recently launched the book, <a href="https://www.amazon.com/gp/product/1734308117/ref=dbs_a_def_rwt_hsch_vapi_taft_p1_i0">Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand</a>.</li>
 <li>Neal Schaffer is an influencer marketing expert, keynote speaker, and author of <a href="https://www.amazon.com/Age-Influence-Power-Influencers-Elevate/dp/1400216362/ref=sr_1_1?crid=2C8GI08FSVOVR&amp;dchild=1&amp;keywords=neal+schaffer&amp;qid=1609943994&amp;sprefix=neal+sch%2Cstripbooks-intl-ship%2C256&amp;sr=8-1">The Age of Influence: The Power of Influencers to Elevate Your Brand</a></li>
 <li>Ted Prodromou is American's Leading LinkedIn Coach and author of <a href="https://www.amazon.com/Ultimate-Guide-LinkedIn-Business-million-ebook/dp/B07N2TKLJK/ref=sr_1_1?crid=181BA6NLP0YMB&amp;dchild=1&amp;keywords=ted+prodromou&amp;qid=1609944063&amp;sprefix=ted+prodr%2Caps%2C-1&amp;sr=8-1">Ultimate Guide to LinkedIn For Business</a>.</li>
</ul>
Connect with us:
<ul>
 <li>Connect with Park: https://www.linkedin.com/in/parkhowell/&nbsp;</li>
 <li>Connect with Neal: https://www.linkedin.com/in/nealschaffer/</li>
 <li>Connect with Ted: https://www.linkedin.com/in/tedprodromou/&nbsp;</li>
 <li>Connect with Gavin: https://www.linkedin.com/in/gavinhammar/ 
</li>
</ul>
We want to hear from you
<ul>
 <li>Send an email to <a href="mailto:%20insider@sendible.com">insider@sendible.com</a> or leave us a voice message! 
</li>
</ul>

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

40. The Lessons I Learned In 2020 To Help Me Succeed In 2021 With Park Howell, Neal Schaffer & Ted Prodromou

Welcome to Launch, a brand new series from Sendible Insider, hosted by Product Manager, Rachel Orr. In this series, Rachel takes you behind the scenes to give you an inside look at how we make products at Sendible.
Today, Rachel is interviewed by Sendible's new Product Manager, Cy Robinson to explain how we've adopted the Shape Up process to bring solutions together and deliver more value for our customers.
In this episode, we talk about:
<ul>
 <li>Why we replaced 2 weeks sprints with 6-week cycles</li>
 <li>What Product Management looks like at Sendible</li>
 <li>How we bring solutions together</li>
 <li>What we need to consider when working with different teams</li>
 <li>The challenges we face in product</li>
 <li>Tips for other product managers</li>
</ul>
We want to hear from you
Send an email to product@sendible.com or leave us a voice message!
Connect with Rachel on LinkedIn: https://www.linkedin.com/in/rachel-orr/

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

Launch #4: We Abandoned Scrum & Adopted A New Approach To Product Management

Syndi Braun is the founder and CEO of The Social Robin and a Sendible Partner. The Social Robin is a full-service marketing company, based in Fort Worth, Texas with a focus on quality growth.&nbsp;
In this episode, we discuss:
<ul>
 <li>Why Syndi decided to start her own agency</li>
 <li>How she convinced her first three employees to work for her (for free)</li>
 <li>Her number one tactic for finding new clients</li>
 <li>The impact COVID has had on her business, her team and her processes</li>
 <li>How her agency bounced back after losing 50% of her clients</li>
 <li>How to sell the value of social media to clients</li>
 <li>The importance of sourcing client testimonials and reviews</li>
 <li>And much, much more...</li>
</ul>
Connect with Syndi:
<ul>
 <li>LinkedIn: <a href="https://www.linkedin.com/in/mirirod/">https://www.linkedin.com/in/syndibraun/</a></li>
 <li>The Social Robin: https://www.thesocialrobin.com/ &nbsp;</li>
 <li>The Social Robin's Agency Listing: https://agencyvista.com/agency/the-social-robin/marketing-agency 
</li>
</ul>
We want to hear from you
<ul>
 <li>Send an email to <a href="mailto:%20insider@sendible.com">insider@sendible.com</a> or leave us a voice message!</li>
</ul>
Want to be a guest on the show?
<ul>
 <li>Grab your spot here: https://www.sendible.com/meetings/gavinhammar/sendible-podcast-interview 
</li>
</ul>

--- 

Send in a voice message: https://anchor.fm/sendibleinsider/message

39. How This Agency Bounced Back After Losing 50% Of Their Clients

Blog

Sendible Blog

It's all smiles over here at Sendible because, it's #Friday!! 🎉

How are you switching off this weekend?🌴📵

#SocialMediaManagement #FridayFeeling

It’s that spooky 👻  time of year again! So here are some scary tips on how to incorporate Halloween into your #SocialMedia campaign 🎃.

https://bit.ly/2OjkNRa 

#SMM #Halloween

We recently polled you guys, our LinkedIn audience, on when's the best time to schedule social media posts. 🗓 Here are the results... ☀️🔍

#SMM #SocialMediaManagement

When your #SocialMedia leads slow down, try these tips to increase them. 📈

➡️ https://bit.ly/320Gvhj 

#SMM #SocialMediaMarketing

Instagram is testing out likes on Stories to stop DMs filling with Story reactions😱

Does that mean a different way of measuring engagement is coming soon?🤔

#SocialMedia #SMM

https://bit.ly/3oCKwVF

LinkedIn

Sendible on LinkedIn

Sendible Insights is home to social media best practices for brands and agencies alike. Discover how to improve your presence, content and reporting.

We're a social media management platform specifically catered to agencies who are able to manage clients at scale and profiles across multiple platforms/apps in one easy location. 

Customers are able to customise, schedule, and directly publish posts, keep track of and collaborate on content calendars, and interact with comments on their social media channels. 

Sendible is a time saver that allows people to engage with new and existing audiences to build stronger brands on social media.

Go on a behind-the-scenes journey with the CEO and Founder of a well-known, bootstrapped technology company as he gives you a close-up view of the many obstacles he encounters each week and the lessons he learns in overcoming them. 

Gavin Hammar launched Sendible, a social media management platform for agencies, from his apartment 10 years ago and since then, the software has been used by tens of thousands of companies worldwide. 

Join Gavin as he shares the many business lessons he learns fi

Sendible.com is a social media marketing platform that allows individuals, agencies and small businesses to engage with their audience across multiple channels at any time. Sendible's powerful analytics allows users to track and monitor the success of their social media marketing efforts and ROI.

Social Media Storytellers

We are a 50+ person team building tools that help thousands of businesses streamline their social media management.

Sendible has also been recently listed as one of the "Best Software Companies in EMEA" and classified as a Leader in our category on G2.

We help agencies tell their unique stories on social media 📖📲#TellYourStory with Sendible ➡️  https://t.co/06BYF0KsCg