Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

“Catapult’s narrative process played a powerful role in shaping DevOps Institute’s messaging and offerings,” said Jayne Groll, CEO of DevOps Institute. “Through the narrative, we adopted a human-centric focus that has driven everything we do. We wouldn’t be where we are today without looking for an external resource to help us hone in on our [&#8230;]
The post <a rel="nofollow" href="https://www.catapultpr-ir.com/how-a-strategic-narrative-helped-devops-institute-find-its-why/">How a Strategic Narrative Helped DevOps Institute find its ‘Why’</a> appeared first on <a rel="nofollow" href="https://www.catapultpr-ir.com">Catapult</a>.

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How a Strategic Narrative Helped DevOps Institute find its ‘Why’

Social media has become an integral part of our lives. About 4.74 billion people use social media worldwide, 59.3 percent of the total population. The average time people spend on these platforms is two hours and 27 minutes daily. Needless to say, social media is an essential tool for businesses to connect with customers and [&#8230;]
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B2B Social Media in 2023: Six Noteworthy Trends

It’s no surprise that traditional (non-digital) marketing is on the decline. This is due to the rise of social media and digital communication. Overall, marketers continue to reduce their traditional advertising budgets, “while growth in expenses on digital marketing remained positive…In February 2022, CMOs in the U.S said their digital spending grew by 16.2 percent.” [&#8230;]
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Content Marketing: 15 Quotes That Might Change Your Perspective

A new job is a new beginning. I just began my first job out of college at a public relations (PR) agency &#8211; Catapult PR-IR. Like many people, I had anticipated my first day and was looking forward to the opportunity.  The prospect of starting a new job was exciting. The first day can be [&#8230;]
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My First Month at a B2B Tech PR Firm: What I’ve Learned

As marketing professionals, we all use social media interchangeably throughout our day. It’s how we stay engaged, have conversations and create connections.  The tricky part is promoting these concepts to our B2B customers. Marketers need to try and tell a story from a strategic narrative point of view. If there is one thing I have [&#8230;]
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B2B Social Media Marketing: 10 Quotes to Use as Guiding Principles

A compelling narrative sets a company apart from the competition. At Catapult, we’ve dedicated decades to helping companies tell a more meaningful story with an industry narrative. Next week, our Co-founder and Chief Narrative Officer, Guy Murrel, is partnering with SOFTWAREcolorado and local marketing leaders to discuss important insights around strategic narrative storytelling. Marketing leaders [&#8230;]
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Join Catapult for a Strategic Narrative Storytelling Panel

Catapult PR Helps SOFTWAREcolorado Expand Social Media and PR Program as In-kind Sponsor  SOFTWAREcolorado and Catapult aim to increase awareness of local technology innovation among the Colorado software community BOULDER, Colo., November 10, 2021 &#8212; Catapult PR-IR (www.catapultpr-ir.com), a public relations agency for software delivery and B2B tech companies, today announced it has received an [&#8230;]
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Catapult PR Helps SOFTWAREcolorado Expand Social Media and PR Program as In-kind Sponsor

Earlier this year I overheard someone say regarding pitching journalists, “Public Relations is just expectation management,” and that could not be more true.  However, it’s becoming more challenging as a public relations professional, especially in the B2B tech space, to manage expectations in a consistent way. It seems the tactics to get coverage are changing [&#8230;]
The post <a rel="nofollow" href="https://www.catapultpr-ir.com/b2b-tech-pr-the-new-reality-of-securing-coverage/">B2B Tech PR: The New Reality of Securing Coverage</a> appeared first on <a rel="nofollow" href="https://www.catapultpr-ir.com">Catapult</a>.

B2B Tech PR: The New Reality of Securing Coverage

Public Relations Junior Account Executive Catapult (www.catapultpr-ir.com) is an authentic, strategic and results-driven public relations agency focused on exceeding its clients’ expectations every day. Located in Boulder, Colo., we believe strongly in the mantra of “work hard – play hard.” We are a specialized, high-tech PR agency that cares not only about our clients, but our [&#8230;]
The post <a rel="nofollow" href="https://www.catapultpr-ir.com/join-the-team-catapult-pr-is-hiring/">Join the Team! Catapult PR is Hiring</a> appeared first on <a rel="nofollow" href="https://www.catapultpr-ir.com">Catapult</a>.

Join the Team! Catapult PR is Hiring

It’s no secret that category building has become a popular positioning and marketing strategy during the past few years. Companies that lead categories have an envious position. They clearly stand out, are more attractive to customers, are loved by media and analyst influencers, and, at the highest level, have the highest market valuation. Who raises [&#8230;]
The post <a rel="nofollow" href="https://www.catapultpr-ir.com/three-realistic-reasons-to-focus-on-category-building/">Three Realistic Reasons to Focus on Category Building</a> appeared first on <a rel="nofollow" href="https://www.catapultpr-ir.com">Catapult</a>.

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