Grasslands: A Journalism-Minded Agency
22 reviews
Grasslands: A Journalism-Minded Agency
22 reviews
Denver, Colorado, US · http://www.mygrasslands.com/
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The Washington Post highlighted our client TSUMo Snacks and their new partnership with none other than Snoop Dogg.
TSUMo and Snoop just released Snazzle Os, cannabis-infused, crispy onion-flavored rings that are packed full of flavor and THC.
It's also awesome to see our clients' earned media placements come to fruition, especially at the national level. Earned media is one of the most thrilling and challenging aspects of any PR strategy. And it's always affirming to see a cannabis story appear in a publication-of-record like The Washington Post—a reminder of how far the industry and cannabis media have come.
November 7, 2022
Grasslands client Berner, Founder & CEO of Cookies, is the first-ever cannabis executive to appear on the cover of Forbes.
Forbes puts out just eight print covers each year. And for its latest, the premiere business publication has chosen to feature Cookies Founder & CEO Berner, acknowledging everything he has accomplished in building the original billion-dollar cannabis brand.
For the past three years, Grasslands has been proud to work with Cookies, amplifying the story of their pedal-to-the-medal growth through the power of PR and earned media.
It has been a privilege connecting Berner with journalists across a range of media outlets and helping shine a light on Cookies’ story.
Seeing Berner on the cover of Forbes is truly a culmination of our ambitious earned media strategy and a testament to Berner’s tireless commitment to his vision for Cookies. We couldn’t be more pleased or prouder to celebrate this milestone.
Be sure to check out Berner's cover story for yourself, on the web or on a newsstand near you.
September 20, 2022
Grasslands & Cookies: What is it like working with an agency partner to develop a winning earned media strategy that can keep up with a cannabis brand's headline-worthy momentum? Here's what Grasslands client Cookies had to say about their experience.
August 2, 2022
The Washington Post recently highlighted our client TSUMo Snacks and their new partnership with none other than Snoop Dogg.
We love to see our clients' earned media placements come to fruition, especially at the national level. Earned media is one of the most thrilling and challenging aspects of any PR strategy. And it's always affirming to see a cannabis story appear in a publication-of-record like The Washington Post—a reminder of how far the industry and cannabis media have come.
October 26, 2022
Ad Agencies Can, and Should, Do More to Support Journalism
With the workforce gravitating to marketing and PR, our two worlds need a more symbiotic relationship
By Ricardo Baca
Founder and CEO
Grasslands: A Journalism-Minded Agency.
August 11, 2022
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