Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

Inspired Marketing specialises in digital marketing strategies, marketing automation management, inbound marketing, lead generation campaigns, content marketing, and performance tracking.

We use superior software and tools to provide a range of online digital marketing, design and development services. Our creative and technical capabilities know no bounds and we strive for excellence in everything we tackle.

As Platinum Partners of SharpSpring, we deliver messaging, establish positioning and help clients offer value to target audiences. Our skills, strategies, and software attract qualified leads for clients.

Our processes are proven to work. Together with our individual skill sets, the software and business process systems we employ consistently result in timeous deliverables and optimal outputs that positively impacts business growth and bottom line.

Based in Cape Town, South Africa, we provide services to clients across the globe including the UK, Europe & Middle East.

Customer relationship management (CRM) is often depicted as the quest to gather as much information about your customers as possible, to entice them to buy even more products and services from you. Although customer data plays an essential role in
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/boost-your-business-and-build-relationships-with-customers-at-the-same-time/">Boost your business and build relationships with customers – at the same time</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Inspired Marketing

Boost your business and build relationships with customers – at the same time

Create the best customer journey for each of your customers As a business owner, one of your goals should be to develop great relationships with your customers. They should feel supported, informed and assisted at every step of their journey
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/one-size-doesnt-fit-all/">One size doesn&#8217;t fit all</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

One size doesn’t fit all

In today&#8217;s digital marketplace, you’re up against big-budget organisations with more resources, greater reach, and popular products and services that dominate the market. Establishing your own market share can feel like a very daunting task. However, the main obstacle to
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/compete-for-market-share/">Compete for market share, in a way you never thought possible</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Compete for market share, in a way you never thought possible

This international project management company has expertise across a wide range of market sectors, including building, infrastructure and engineering projects in the public and private sectors. The company provides services relating to project management, contract management, competitive advancement, global development
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/project-management-company-uses-marketing-automation-to-build-a-global-footprint/">Project managers use marketing automation to build a global footprint</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Project managers use marketing automation to build a global footprint

This innovative pioneer in property loans was the first South African company to offer an alternative to bond finance in the open market. The company serves creditworthy consumers who can afford finance but may not have all the required documentation
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/automating-the-loan-application-process-for-property-finance/">Automating the loan application process for property finance</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Automating the loan application process for property finance

This global software testing company, headquartered in Johannesburg and London, seeks to play an integral role in the delivery of exceptional software and thereby enable real business change for their clients. Among other services, they offer automation testing, exploratory testing,
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/tech-company-maps-and-automates-customer-journey/">Tech company maps and automates the customer journey</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Tech company maps and automates the customer journey

This media house is a Google News-approved, curated content hub and affiliate marketing agency. The agency offers a range of affiliate programme management and consultancy services, helping brands launch, scale and grow their businesses. Since its establishment in 2018, the
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/reach-target-audiences-via-segmentation/">Reach target audiences via segmentation</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Reach target audiences via segmentation

Having opened an office in South Africa in 1991, this German-based foundation works to support the peaceful transition of the country towards an all-inclusive, non-racial democratic society. Today, the Foundation has offices in Cape Town and Johannesburg. The Foundation, funded
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/crm-platform-helps-ngo-to-boost-communication/">CRM platform helps NGO to boost communication</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

CRM platform helps NGO to boost communication

As a specialised perfumery, this online store produces customised perfumes by merging old-world perfumery traditions with new world tools and technology. The parfumier blends fragrances using French perfume accords and the results of a personality test completed by each customer.
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/improve-shopify-sales-with-automated-marketing-software/">Improve Shopify sales by using automated marketing software</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Improve Shopify sales by using automated marketing software

This NGO&#8217;s mission is to advance South Africa’s political centre by equipping South Africans to make informed choices. The organisation offers access to resources and research that encourage meaningful discussions on important political issues. They host frequent webinars and also
The post <a rel="nofollow" href="https://inspiredmarketing.co.za/non-profit-automates-scholarship-application-processes/">Non-profit automates scholarship application processes</a> appeared first on <a rel="nofollow" href="https://inspiredmarketing.co.za">Inspired Marketing</a>.

Non-profit automates scholarship application processes

Blog

Inspired Marketing Blog

How do you manage interaction with your customers? Let us know in the comments.

1️⃣We use a customer relationship management (CRM) platform.
2️⃣We have an email service provider.
3️⃣We use a marketing automation platform.

Marketing automation and CRMs work very well together, as they each offer specific functionalities. A good marketing automation platform should have a CRM built into the platform and should also integrate easily with other third-party platforms.
 
Read more here: https://inspiredmarketing.co.za/frequently-asked-questions/?utm=2022FB
#poll #marketingautomation #haveyoursay #crm #integration #platforms

If you use different software tools for managing email, social media and event sign-ups, you run the risk of valuable leads falling through the cracks. However, a consolidated CRM platform enables efficient communication at all levels and allows you to track responses to emails and other communication. Click here for a real-life case study: https://inspiredmarketing.co.za/about-the-hanns-seidel-foundation/?utm=2022FB

#crm #consolidation #tracking #communication #software #leads #NPOs

How does marketing automation differ from an email service provider?
It’s not possible to do marketing automation with email service providers (ESP). ESPs send emails and offer modest analytics. In contrast, a marketing automation platform can track exactly where contacts have traveled through a website. A marketing automation platform provides an end-to-end picture of the customer journey, from first interaction to conversion and beyond.
Read more here: https://inspiredmarketing.co.za/frequently-asked-questions/?utm=2022FB
#FAQfriday #marketingautomation #tracking #customerjourney

Even established and respected industry players have the scope to further build on their authority and increase their online audiences. Click here to see how this agency upped the ante with the help of marketing automation: https://inspiredmarketing.co.za/about-affiliateinsider/?utm=2022FB
#marketingautomation #authority #onlineaudiences #affiliatemarketing

How would you rate the synergy between your marketing and sales teams? Let us know in the comments.

✔️Very good - the two teams are very much in sync with each other.
➕Fair, but things sometimes fall between the cracks.
❌Not great - the two teams struggle to align with each other.

Marketing automation offers a range of capabilities that help improve communication between sales and marketing teams - so you can get the most out of your efforts, in one easy place.
 
Read more here: https://inspiredmarketing.co.za/frequently-asked-questions/?utm=2022FB
#poll #marketingautomation #haveyoursay #sales #marketing #synergy

Facebook

Inspired Marketing on Facebook

Thanks to the efficient use of marketing automation services, our client boasts an e-mail open rate of 34% (industry standard: 20%) and a click-through rate of 7% (industry standard: 1-2%). Find out more here: https://lnkd.in/d-wrmdbG

#marketingautomation #openrate #clickthroughrate #database #NPO

Inspired Business Design

Did you know that a marketing automation platform can automatically assign sales leads to team members? Click here to find out how it led to better synergy and cooperation within this team: https://lnkd.in/dux9T_dR

#leads #marketingautomation #synergy #cooperation #affiliatemarketing

Mapping out your customer journey provides valuable compliance documentation from a POPI and GDPR perspective. This proved indispensable for this software testing client: https://lnkd.in/gsVcBDak

#dataprotection #mapping #customerjourney #compliance #popi #gdpr

A fully automated platform that processes home loan applications, identifies missing information or documentation and tracks the progress of applications along the application pipeline makes business-as-usual a pleasure for this home loan provider: https://lnkd.in/gP_mmBxG

#automation #businessasusual #businessprocesses #homeloans #applications

We love it when our clients thrive. This project management company won Best Stand at a recent industry expo and also saw their database grow by 300%, thanks to marketing automation. Read more here: https://lnkd.in/g6C32mqw

#database #businessgrowth #marketingautomation #projectmanagement #projects

LinkedIn

Inspired Marketing on LinkedIn

SharpSpring Agency Partner Program includes digital marketing agencies that have excelled in using the SharpSpring Revenue Growth Platform. These agencies have proven results using end-to-end sales and marketing automation and CRM to consistently fuel client growth by driving more leads and closing more business. SharpSpring is preferred by agencies for its agency-centric model, simplicity and affordability.

SharpSpring Partner