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Aug 12, 2022
Before you launch a podcast, you should know that it takes time to cultivate a crowd who’ll listen to you. Beyond that, you’ll have to formulate great content, interview the right people, use the proper equipment and much (much) more. Then, you’ll need to publish and move on to marketing and promotion. It’s certainly no […] The post How To Promote A Podcast appeared first on iSynergy.
Read moreJul 29, 2022
A well-placed photo captures all the attention of the audience in a single moment, typically more often than the text or typeface in your graphic design work. Many designers overlook how important high-quality photos are for crafting the perfect design. If you’ve worked with stock photos long enough, they all begin to look the same, […] The post The Importance of Photography in Graphic Design appeared first on iSynergy.
Read moreJul 27, 2022
Starting a new job can be scary. You might be asking yourself, “Who are these people? What do they want from me? How are you in my brain right now?” Just know that at iSynergy, we want to make the onboarding process as stress-free as possible and tell you exactly what we expect from you […] The post What To Expect When You’re Expecting (To Work At iSynergy) appeared first on iSynergy.
Read moreJul 15, 2022
Businesses that have been in the game for a while know how important branding is for their marketing strategies. After all, where would Nike, Coca-Cola or Apple be without their branding? Well-known companies invest in building a presence that spans all channels and attracts people to a personality that’s immediately accessible. Because, when people start […] The post How to Establish A Successful Brand Voice appeared first on iSynergy.
Read moreJun 29, 2022
When it comes to your business, you’re the one who knows best about its values, history and mission. BUT, portraying that information is difficult sometimes, and the about us page on your website is more than simply talking about your company. For your site visitors, this page shows them every reason why they should or should […] The post How To Write An Awesome About Us Page That Converts appeared first on iSynergy.
Read moreJun 10, 2022
It doesn’t matter if you’re starting a new business, or if your brand is well-established, using the right marketing strategy will give you an edge over your competition and catapult your brand recognition into the digital age. Discover the differences between inbound and outbound marketing so you can choose the best strategy for your brand […] The post What’s The Difference Between Inbound and Outbound Marketing? appeared first on iSynergy.
Read moreMay 27, 2022
In March 2018, the General Data Protection Regulation was enacted, forever changing how websites interacted and tracked a visitor’s data through a cookie. These digital cookies had always made it possible for any website to collect information about its visitors and use that information to create more marketing opportunities. However, you can’t visit a website […] The post What Are Cookies? The Good & Bad About Internet Cookies appeared first on iSynergy.
Read moreMay 13, 2022
Content marketing brings in traffic and engagement across many channels. When done correctly, blogging and social media posts really drive visibility for your business. Plus, it costs you nothing to create content for your business. Whether you’re just starting a blog for your business or have hundreds of posts you’re looking to get more eyes […] The post Top Content Marketing Tips That Guarantee More Business appeared first on iSynergy.
Read moreApr 22, 2022
To launch a website with HubSpot CMS or WordPress, that is the question! Both of these CMS platforms offer an easy way to build your site with a content-first strategy, but should you use either of these to build your website? We’ll share our review of HubSpot and WordPress, as well as what features each […] The post HubSpot vs. WordPress: What’s The Better CMS For Your Business? appeared first on iSynergy.
Read moreApr 8, 2022
Search engine optimization is a large umbrella term that relates to dozens of different factors that affect your site’s organic visibility on search engines. These factors are typically categorized into two groups: on-page SEO and off-page SEO factors. For small businesses, these factors can be important first steps that lay the groundwork for any additional […] The post On-Page vs. Off-Page SEO: Understanding The Differences & What Matters More appeared first on iSynergy.
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