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Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

Paradox is a retail marketing agency.

We help brands sell more by removing guesswork
through tailored, award-winning marketing techniques. 

Reflecting on exciting things that happened this past year! We’re proud to say that we have a strong foundation in place at @paradoxretail, and we’re looking forward to continuing to build on it in 2023. ✨ 

What are you looking forward to in the upcoming new year? 

#paradoxretail #marketingagency #retailmarketing #retail

Paradox

Happy Holidays from everyone at @paradoxretail! In anticipation of the new year, our office will be closed from December 26th - January 3rd. We hope you have the holiday you need, take time to rest, and recharge as well! We look forward to seeing all that 2023 has in store.✨​​​​​​​​
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#paradoxretail #marketingagency #retail #retailmarketing #holidays

Now, more than ever, brands require a radically different marketing agency. 

For us, that means we help brands sell more by removing the guesswork. We understand the importance of driving sales, making conversion the most important metric. We create plans that are clear so our customers can grow.

Visit www.paradoxretail.com or email us at hello@paradoxretail.com to learn more about the value we consistently bring to our clients. 

#paradoxretail #marketingagency #retail #retailmarketing

Everyday is Women’s Entrepreneurship Day at Paradox. But today, we’re grateful November 19th is dedicated to celebrating the many others on this journey! ✨​​​​​​​​
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#choosewomen #paradoxretail #womenowned #marketingagency #retail #retailmarketing #entrepreneurship #smallbusinessowner #womenentrepreneurship

Congratulations to the 2022 Celebrate Arkansas Ones to Watch class, including our own @alexxhostetler! We're so proud of you and thankful for all you do! ​​​​​​​​
​​​​​​​​
Celebrate Arkansas' Ones to Watch recognizes passionate, up-and-comers in Northwest Arkansas who are making a difference in the community. Congrats Alexx, we look forward to reading more in the @celebratearkansas magazine! 💫✨​​​​​​​​
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#celebrate #PDXpeeps #paradoxretail #marketingagency #retail #retailmarketing

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Paradox  on Instagram

Later this month, Paradox will be headed to the Natural Products Expo in Philadelphia, PA! We're excited to attend this event & hope to see you there! Let us know if you also plan on attending #ExpoEast in the comments. 

#letsdothis #philly #naturalproducts #cpg #cpgindustry #foodandbeverage #retail #retailmarketing

Paradox 

So you know that Paradox is a retail marketing agency. But you may be wondering - what exactly is retail marketing?

Retail marketing is everything you do to motivate shoppers to pick your particular product over another—not just because the product is “better,” but because all other parts of the shopping experience reinforce their choice. As a retail marketing agency, Paradox assists in this process by utilizing years of marketing expertise to develop the best strategy to grow sales.

We specialize in growing emerging & challenger brands, effectively winning shoppers' hearts & minds through marketing. If you're wanting to grow your brand at retail - we'd love to chat and answer any questions you may have! Contact us at hello@paradoxretail.com today. 

#paradoxretail #marketingagency #retail #retailmarketing

Do you have a retail marketing strategy for 2023? Making sure you have the right plan in place is crucial for success.

Developing a strategy for how to show up at shelf should be an intentional & detailed process, especially given how competitive the retail landscape is. An effective retail strategy will engage customers, build loyalty, and allow your brand to stand out in your category. 

Contact us at hello@paradoxretail.com if you need help with this process - we'd be happy to create a retail marketing strategy for your brand for the upcoming year!

#paradoxretail #marketingagency #retail #retailstrategy

In case you're new here 👋🏼 Jason Hescott is Paradox's Creative leader. The unstoppable force behind our exceptional creative vision, Jason is the go-to guy for retail design with an insatiable desire to maximize your brand's presence. 

His energy can be contagious, his playlists are gold and his candid approach is both refreshing & enlightening—often all at the same time. Jason brings out the very best in our team and partners and the community around him. 

Drop an emoji below to say hey to Jason 👋🏼 and keep following along for more team intros and updates.

#marketingagency #retail #creative #design

After attending ExpoWest & Shoptalk this past spring, here are some tips for making the most of your conference experience: 

- Prepare, for everything! From the attendee list and events, to dinner at a local favorite, and especially with comfortable shoes!

- End the conversation. Time is valuable for everyone. Take action in ending the conversation to move forward. Respect other people’s time and protect your own.

- Focus on the follow-up. Expect that things won't always go accordingly. Make follow up a part of your strategy, in a personalized way.

Any tips you'd add to our list? Let us know! We can't wait to attend more events this fall! 

#paradoxretail #marketingagency #retail #conference #expoeast #P2Pi #shoptalk #groceryshop

LinkedIn

Paradox  on LinkedIn

BRAND'S MUST LEARN TO OPERATE WITH MORE PATIENCE (than most currently possess), TO DELIVER ON SHOPPER'S IMPATIENCE (which gets worse...

Paradox Retail LLC

One person's perspective.

Class of 2021 NWA Business Journal Forty Under Forty Honoree. Allisha Watkins went to college to become a physical therapist. She...

Congratulations Allisha Watkins.

Supermarkets hold an estimated 40,000 different products on their shelves. To have any chance of being noticed, you need to stand out...

8 principles of effective packaging design.

I love taking notes and filling up notebooks using different colored pens with key phrases and doodles. I love to have a good highlighter...

For the love of learning.

I’m sorry for all the times I didn’t say I am sorry. I’m more sorry for the times I assumed you knew I was sorry. I’m sorry for the times...

Adults can apologize.

As I began writing this first post, it became clear there’s no way I could share what Paradox is or talk about a cool marketing topic...

Grateful what it was, is not what is.

I was listening to Tim Ferriss’s Tribe of Mentors on my way into work. If you’re not familiar with the format of this book, it’s a series...

Time vs. attention.

We are all grieving “how things were” before this pandemic. I keep hearing about a return to normal or some “new” normal were waiting on....

The new normal.

In the retail world, we find ourselves debating strategy vs execution, activations vs tactics, is this a campaign or an initiative and...

Let's go.

Blog

Paradox  Blog