The Ideal Marketing Company
0 reviews
The Ideal Marketing Company
0 reviews
Read more
SOCIAL MEDIA MARKETING
Is this your agency?
Save to favorites
Dec 14, 2022
Your business website confidence checklist
These days there are few businesses without a website. In fact, most businesses have had several versions by now, so the odds are you set up a lot of the components needed for a website years ago. But maybe you took advice of someone you don’t work with anymore, maybe parts of it were put […] The post Your business website confidence checklist appeared first on The Ideal Marketing Company.
Read moreDec 5, 2022
Why you should reinstate the tradition of an orange in a Christmas stocking this year
Christmas is different for many of us this year due to the rising cost of living, so it may feel like there isn’t as much to be grateful for. It got us thinking about past holiday traditions like adding fresh oranges to stockings, which used to be a highlight and a treat! This tradition may […] The post Why you should reinstate the tradition of an orange in a Christmas stocking this year appeared first on The Ideal Marketing Company.
Read moreNov 25, 2022
Hashtags are just for Twitter, aren’t they?
You’re probably aware that hashtags have a key role on Twitter, but what about Facebook, LinkedIn, and Instagram? In this post, we’ll discuss how and when you should use hashtags to organise and track topics in your social media and the best practices for each platform. What are hashtags? Hashtags are a great way to […] The post Hashtags are just for Twitter, aren’t they? appeared first on The Ideal Marketing Company.
Read moreSep 8, 2022
Choosing the right marketing channels for your business
What is a marketing channel? Let’s get the basics out of the way, so that we’re all on the same page and know what we’re referring to: A marketing channel is a tool that helps companies distribute information about products and sell them to the target audience. Examples are: Social media PR SEO Email marketing Digital […] The post Choosing the right marketing channels for your business appeared first on The Ideal Marketing Company.
Read moreAug 19, 2022
Are sliding banners on websites a thing of the past?
It’s no secret that website design is constantly evolving. What was once popular in web design may now be considered outdated, so if you want to keep up with the times, you’ll need to make changes to your website design from time to time. Whilst sliding banners on website homepages were generally considered a good […] The post Are sliding banners on websites a thing of the past? appeared first on The Ideal Marketing Company.
Read moreJul 29, 2022
How to get the best out of your marketing agency
You’ve decided to work with a marketing agency and picked the right one for you. So now what? You will go through an onboarding process which will often involve: Meeting relevant members of the team, including your account or project manager. Creating a project plan, a timeline for deliverables and agreeing on regular meetings or […] The post How to get the best out of your marketing agency appeared first on The Ideal Marketing Company.
Read moreJul 1, 2022
Do you measure what matters? How to pick the best marketing measurements.
This is the final in a four-part series on Creating a Marketing Plan, which includes: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements We will go over how you can measure marketing success in this post, but your marketing measurements mean a lot more if they are tied to your […] The post Do you measure what matters? How to pick the best marketing measurements. appeared first on The Ideal Marketing Company.
Read moreJun 8, 2022
Creating a marketing plan and budget to take your business forward
This is the third in a four-part series on Creating a Marketing Plan, which includes: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements Our first and second posts in this series focused on identifying the business goals you are trying to achieve with your marketing and where you are positioned […] The post Creating a marketing plan and budget to take your business forward appeared first on The Ideal Marketing Company.
Read moreApr 29, 2022
How to position your business for success and why market positioning is important
This is the second in a four-part series on Creating a Marketing Plan, which includes: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements Review the previous post if you’ve missed it and want to go back. In this post, we’ll cover what market positioning means and why it’s important. This […] The post How to position your business for success and why market positioning is important appeared first on The Ideal Marketing Company.
Read moreApr 8, 2022
How to use business goals to drive your marketing plan
This post is the first in a four-part series on Creating a Marketing Plan, which will include: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements So let’s kick off with goal setting and using these goals to drive your marketing plan. There is often a disconnect between the marketing function […] The post How to use business goals to drive your marketing plan appeared first on The Ideal Marketing Company.
Read moreHow does this agency match to your business needs? Create a free account to find out