Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

The Ideal Marketing Company is a full service digital marketing agency, passionate about working alongside its clients to create a digital marketing strategy that delivers tangible results and a positive return on investment.

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These days there are few businesses without a website. In fact, most businesses have had several versions by now, so the odds are you set up a lot of the components needed for a website years ago. But maybe you took advice of someone you don’t work with anymore, maybe parts of it were put [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/your-business-website-confidence-checklist/">Your business website confidence checklist</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

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Your business website confidence checklist

Christmas is different for many of us this year due to the rising cost of living, so it may feel like there isn&#8217;t as much to be grateful for. It got us thinking about past holiday traditions like adding fresh oranges to stockings, which used to be a highlight and a treat! This tradition may [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/why-you-should-reinstate-the-tradition-of-an-orange-in-a-christmas-stocking-this-year/">Why you should reinstate the tradition of an orange in a Christmas stocking this year</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

Why you should reinstate the tradition of an orange in a Christmas stocking this year

You&#8217;re probably aware that hashtags have a key role on Twitter, but what about Facebook, LinkedIn, and Instagram? In this post, we&#8217;ll discuss how and when you should use hashtags to organise and track topics in your social media and the best practices for each platform. What are hashtags? Hashtags are a great way to [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/hashtags-are-just-for-twitter-arent-they/">Hashtags are just for Twitter, aren&#8217;t they?</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

Hashtags are just for Twitter, aren’t they?

What is a marketing channel? Let’s get the basics out of the way, so that we’re all on the same page and know what we’re referring to: A marketing channel is a tool that helps companies distribute information about products and sell them to the target audience. Examples are: Social media PR SEO Email marketing Digital [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/choosing-the-right-marketing-channels/">Choosing the right marketing channels for your business</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

Choosing the right marketing channels for your business

It&#8217;s no secret that website design is constantly evolving. What was once popular in web design may now be considered outdated, so if you want to keep up with the times, you&#8217;ll need to make changes to your website design from time to time. Whilst sliding banners on website homepages were generally considered a good [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/are-sliding-banners-on-websites-a-thing-of-the-past/">Are sliding banners on websites a thing of the past?</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

Are sliding banners on websites a thing of the past?

You&#8217;ve decided to work with a marketing agency and picked the right one for you. So now what? You will go through an onboarding process which will often involve: Meeting relevant members of the team, including your account or project manager. Creating a project plan, a timeline for deliverables and agreeing on regular meetings or [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/how-to-get-the-best-out-of-your-marketing-agency/">How to get the best out of your marketing agency</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

How to get the best out of your marketing agency

This is the final in a four-part series on Creating a Marketing Plan, which includes: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements We will go over how you can measure marketing success in this post, but your marketing measurements mean a lot more if they are tied to your [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/do-you-measure-what-matters-how-to-pick-the-best-marketing-measurements/">Do you measure what matters? How to pick the best marketing measurements.</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

Do you measure what matters? How to pick the best marketing measurements.

This is the third in a four-part series on Creating a Marketing Plan, which includes: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements Our first and second posts in this series focused on identifying the business goals you are trying to achieve with your marketing and where you are positioned [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/creating-a-marketing-plan-and-budget-to-take-your-business-forward/">Creating a marketing plan and budget to take your business forward</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

Creating a marketing plan and budget to take your business forward

This is the second in a four-part series on Creating a Marketing Plan, which includes: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements Review the previous post if you&#8217;ve missed it and want to go back. In this post, we&#8217;ll cover what market positioning means and why it&#8217;s important. This [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/how-to-position-your-business-for-success-and-why-market-positioning-is-important/">How to position your business for success and why market positioning is important</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

How to position your business for success and why market positioning is important

This post is the first in a four-part series on Creating a Marketing Plan, which will include: Setting your goals and targets Market positioning Drawing the plan together Marketing measurements So let’s kick off with goal setting and using these goals to drive your marketing plan. There is often a disconnect between the marketing function [&#8230;]
The post <a rel="nofollow" href="https://idealmarketingcompany.co.uk/how-to-use-business-goals-to-drive-your-marketing-plan/">How to use business goals to drive your marketing plan</a> appeared first on <a rel="nofollow" href="https://idealmarketingcompany.co.uk">The Ideal Marketing Company</a>.

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