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The Snow Agency was founded by brothers Daniel and Jonathan Snow on the simple premise that we know how important every marketing dollar spent is for a small or medium-sized business. We have “been there, done that” with our own brands. Through doing so, we experienced the ins & outs of operating an online business. Not only do we provide the most cutting-edge marketing services, but we also provide insight and knowledge about every aspect of scaling a profitable business.
Performance marketing does not start and stop with advertisements. Content, influencers, website & conversion rate optimization, search engine marketing, and branding are all integral components of growing a brand and maximizing its potential. Our customized, performance-based marketing strategies are proven to grow and stimulate businesses of all shapes, sizes, and niches.
To date, The Snow Agency has spent $75M+ across Facebook, Instagram, and Google and has generated $250M+ in revenue across all of its clients. I

In digital marketing, making informed decisions based on data attribution is everything to the success of your campaigns and your business. Knowing which channels drive the most conversions and revenue can help you determine how to allocate your marketing budget to maximize ad performance. Traditionally, marketers have depended on sourcing data from prospective customers through [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/the-future-of-marketing-data-attribution/">The Future Of Marketing Data Attribution</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

The Snow Agency

The Future Of Marketing Data Attribution

In the wake of Apple’s iOS 14 security updates, e-commerce brands were braced to face a more challenging and competitive marketplace this past BFCM weekend than ever before. Success in this climate despite these new challenges hinges upon employing specific vital strategies to maximize ad performance and results. Here at The Snow Agency, we are [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/black-friday-cyber-monday-2022-recap/">Black Friday Cyber Monday 2022 Recap</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

Black Friday Cyber Monday 2022 Recap

In recent months, Meta has taken blow after blow, losing billions of dollars in advertising income. This comes as a result of iOS14 security updates taking a toll on Facebook ad performance and revenues, macroeconomic forces that have impacted consumer spending, as well as new kid on the block, TikTok taking some attention away from [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/metas-latest-ruling-in-eu-and-its-impact-on-facebook-ad-performance/">Meta’s Latest Ruling in EU And Its Impact On Facebook Ad Performance</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

Meta’s Latest Ruling in EU And Its Impact On Facebook Ad Performance

It’s been a challenging year for e-commerce and the world of digital marketing. But recent updates from Apple regarding iOS web push notifications indicate that a promising road lies ahead that can help elevate engagement with your customers to new heights. Previously, Apple did not support iOS web push notifications. However, in 2023, Apple will [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/ios-to-enable-web-push-notifications-starting-in-2023/">iOS To Enable Web Push Notifications Starting in 2023</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

iOS To Enable Web Push Notifications Starting in 2023

Major industry news came in this week when Adweek released its annual list of the fastest-growing agencies in the country. We’re thrilled to announce that The Snow Agency is ranked as Adweek’s 7th fastest-growing agency in the US! Rising to one of the top 10 fastest-growing agencies is a testament to The Snow Agency’s meteoric [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/just-in-the-snow-agency-ranks-7-on-adweeks-2022-fastest-growing-agency-list/">The Snow Agency Ranks #7 On Adweek’s 2022 Fastest Growing Agency List</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

The Snow Agency Ranks #7 On Adweek’s 2022 Fastest Growing Agency List

As an e-commerce business owner, taxes are an annoying, albeit typical part of daily life. And now, with Shopify’s latest launch, Shopify Tax, managing your taxes for your business is easier and faster than ever before, offering you more precision and control over your finances. Two of the most significant pain points when managing sales [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/shopify-makes-managing-your-sales-tax-easier-and-stress-free/">Shopify Makes Managing Your Sales Tax Easier and Stress-Free</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

Shopify Makes Managing Your Sales Tax Easier and Stress-Free

First came Shopify Audiences, which enabled e-commerce brands to expand their network of buyers and tap into an audience of millions of new shoppers. And now you can turn that audience into converting customers with Shopify’s latest release, Shop Cash. It’s both an appealing customer rewards program for shoppers and a powerful vehicle for customer [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/shop-cash-is-changing-the-game-for-ecommerce-customer-acquisition/">Shop Cash Is Changing The Game For E-Commerce Customer Acquisition</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

Shop Cash Is Changing The Game For E-Commerce Customer Acquisition

If I were to ask you about the two biggest problems you have been facing as an e-commerce brand since the IOS 14 update, you would most likely mention ad fatigue and rising ad costs, right? Consumers are only growing warier of being constantly inundated with ads, while ad costs only continue to surge. What [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/the-snow-agency-launches-performance-pr-marketing/">The Snow Agency Launches Performance PR Marketing</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

The Snow Agency Launches Performance PR Marketing

Major news! INC.5000 2022 rankings were just released. The Snow Agency was just named the: #47 FASTEST-GROWING private company in the USA! #2 FASTEST-GROWING private company in the Advertising &#38; Marketing Industry! #4 FASTEST-GROWING private company in Florida! Each year, INC Magazine releases rankings of the fastest-growing companies in America. Making the INC.5000 list marks [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/the-snow-agency-makes-the-inc-5000-2022-rankings/">The Snow Agency Makes the INC.5000 2022 Rankings!</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

The Snow Agency Makes the INC.5000 2022 Rankings!

What if I told you that you could now remove a significant risk from purchasing your product and help a customer make a more informed decision? Does that sound too good to be true?&#160; Well, with Shopify’s newest release, it is possible. Meet Shopify’s “Try before you buy.” Shopify is changing the world of e-commerce [&#8230;]
The post <a rel="nofollow" href="https://thesnowagency.com/shopifys-new-purchase-option-try-before-you-buy/">Shopify’s New Purchase Option: Try Before You Buy</a> appeared first on <a rel="nofollow" href="https://thesnowagency.com">The Snow Agency</a>.

Shopify’s New Purchase Option: Try Before You Buy

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The Snow Agency Blog

If you’re active on #Twitter, we’re positive you’ve seen a user promote their PayPal, $Cashtag, Venmo, etc under their viral tweet so people can support their work. With Tip Jar, Twitter has made it easier for its users to send & receive “tips” without having to leave their platform. You’ll know an account’s Tip Jar is enabled if you see a jar icon next to the follow button on their profile page. Best part is, Twitter takes no cut 💰⁣
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What do you think about Twitter’s new feature? Let us know below ❄️

If you haven't heard yet, #Facebook has announced that the standalone #FacebookAnalytics tool, will no longer be available after June 30, 2021.⁣
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In an ongoing effort to shift advertisers’ focus from “audience hacking,” it will simply be brands with the best creatives that will win!⁣
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Broad audiences + Rampant Creative Iteration = Success 🤑⁣
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What are your thoughts on how this will effect ad performance❓

At The Snow Agency, a lot of our motivation comes from PROGRESSION! We're constantly breaking barriers and overcoming obstacles to ensure our clients' business reach their goals and expand. Seeing that growth is what keeps us motivated to become better than we were yesterday 😁⁣
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Where does your #motivation come from? Let us know in the comments below ❄️

We know it can be tough for small businesses when it comes to content creation. That said, here are 5 content ideas for small businesses!

❄️ Brand News & Updates - Update your audience on the latest news regarding your brand

❄️ Customer Reviews & Testimonials - Highlighting your reviews/testimonials in a creative way helps incentivize your audience

❄️ Blog Posts From Your Company Website - Share your knowledge and insights

❄️ Behind The Scenes Photos & Videos - Show your audience the process and build transparency

❄️ Founder’s Story - Everybody loves a great success story

Be sure to follow us for more #digitalmarketing tips/tricks 😁👍

Anyone that follows Jonathan Snow, DMD is no stranger to his passion for Rampant Creative Testing ✅

Without Rampant Creative Testing, brands are not able to find winning creatives fast enough and simply delay their ability to scale! Having a robust creative library is crucial to success in the DTC environment. 

How does your brand tackle this issue and ensure a routine influx of new content to be utilized on Organic & Paid Social?

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