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Sep 19, 2022 ·
What is Data Governance? Simply put, Data Governance is the strategy and plan for maintaining and managing clean and compliant data. Companies who don't prioritize data quality and governance are largely losing out on revenue, wasting company time, and missing key opportunities. However, when companies put a focus on data governance it pays offs. According to Forrester, data-driven companies are 58% more likely to beat revenue goals than those who are not focused on data. From threats, to benefits and implementation, our latest blog covers all you need to know about Data Governance. Read the full blog by clicking below!
Aug 26, 2022 ·
In less than a year, Google Analytics will completely replace their current Universal Analytics platform with their new GA4 platform in July 2023. You may be wondering, what’s the big deal? Technology updates happen all the time. We’re here to tell you it’s imperative to take action now. Don’t wait until next summer. If you have any questions or would like help setting up your new GA4 instance, reach out to us at https://vsgmarketing.io/contact/ #marketingagency #GoogleAnalytics4 #marketingtips #analytics
Jul 29, 2022 ·
Combining data and decades of experience for hundreds of companies, we take pride in understanding your business' goals holistically. Not only do we understand how to execute your various marketing projects, VSG's team of strategists have extensive experience in planning, set-up and management. Visit vsgmarketing.io/solutions/strategy to learn more!
Sep 14, 2022 ·
This past Labor Day weekend, the city of Olympia celebrated the return of their Harbor Days Festival, and with that, the first official Tugboat races since before the pandemic. Our friends at J Squared Investments recently purchased the Chippewa, a tug boat chock full of service and history. To celebrate the vessels return to the Budd Inlet, our design team created some custom shirts for the event. The hand drawn illustration by VSG's Dana Jennings, realizes the Chippewa in complete likeness – from bow to Maritime flags to stern. For more coverage of the event, check out https://www.theolympian.com/news/local/article265363386.html. Screenshot from The Olympian Newspaper, coverage by Ty Vinson.
Aug 10, 2022 ·
A Marketing Technology Stack operates at the heart of your marketing ecosystem. It serves as the single source of truth for your brand, your data, your web presence and your digital footprint. Many have a mix of many technologies in their stack, and sometimes that works just fine. Ask yourself the following questions about your current stack set-up today: ❓ Can you pull comprehensive reports about the health of your sales, marketing or company performance, easily? ❓ Is your data governed well and compliant with all current best practices (especially internationally)? ❓ Do you have a way to glean key marketing and sales insights based on customer engagement with little effort? ❓ Could you consolidate platforms to reduce redundant spend? Did you like your answers? Visit https://vsgmarketing.io/solutions/tech/ for ours.
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