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WIZ Advisors is an award-winning marketing agency with over 25 years of experience helping companies at every stage of their life cycles with their strategic marketing needs.  We use proven tactics to drive thought leadership, brand awareness, lead generation, and pipeline revenue, helping our clients exceed their revenue and profit goals.  Visit our website to learn more: www.wizadvisors.com.

WIZ Advisors LLC

WIZ Advisors LLC updated their profile picture.

WIZ Advisors LLC updated their cover photo.

Are you a B2B company with no integrated digital marketing strategy or platform?  Join us on 4/27 for a Hubspot workshop where you will learn:
1. Why Hubspot is the #1 marketing automation platform in the U.S.
2. Hubspot's top 10 best sales and marketing features
3. A quick demo of the platform

Register here!  https://www.bigmarker.com/beautymatter/Hubspot-Workshop-Harnessing-the-Power-of-a-Marketing-Platform

From digital branding to lead generation, our strategies can give your B2B the boost it needs. Why not begin working with the WIZ team today? Learn more about our services here and share your thoughts with us in the comments.
https://wizadvisors.com/services/
#digitalmarketing #marketingstrategy

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Creating content consistently is harder than it sounds.

From choosing the right keywords to creating an eye-catching title, a lot goes into building content for your website.

Whether it’s a new landing page or a new blog, how do you know if all of your hard work is paying off?

There are a ton of metrics that you and your team can decide to track once you publish content.

Here are 15 Most Important Metrics to Track After Hitting Publish 👇

https://lnkd.in/gk7-FJs
#content #analysis #digitalmarketing #seo #blogging #contentmarketing #contentstrategy #b2bmarketing #contentmarketing 

WIZ Advisors

The customer acquisition and retention landscape is evolving faster than ever. The challenge, however, is that marketing budgets are often limited around what's proven to work — which tends to look different from company to company.

By knowing where we stand against our peers and competitors, we're better positioned to uncover areas of opportunity.

Learn more about: Data-backed areas that marketers are focusing their investments in 2021 👇

https://lnkd.in/eZpm4qQ
#b2bmarketing #growth #strategy #customeracquisition #marketingtrends2021 #customerexperience

Join our Founder Stacey Wisniewski and Hubspot guru, Barrett King for an educational workshop talking about all things Hubspot and Marketing Automation.  

#digitalmarketing #contentmarketing #hubspotmarketing #hubspot
#marketingstrategy  #marketingautomation 

https://lnkd.in/eVFrhSH

As a brand, why do you produce content?

It’s all about understanding what any specific piece of content can do for your brand.

👉 How can it work hard toward wider marketing goals?
👉 Is it good enough to actually achieve any of these?
👉 Does it need to take a certain format to do so?

Every single piece of content you produce must have a purpose. You should be able to justify to anyone why you took the decision to write that blog post or design that infographic.

Typically (and there’s always exceptions), content should be produced for one of the following reasons:

✔️To earn links.
✔️To rank on the SERPs.
✔️To educate an audience.
✔️To drive social engagement.

Read more: Link to article in comments 👇
#content #purpose #marketing #brand #socialmedia #digitalmarketing #contentstrategy #contentmarketing #seo #copywriting #engagement

Have you ever signed up for an ebook on a website and received a series of check-in emails or calls designed to make sure you make the purchase?

Even if you never ended up making that purchase, it’s difficult to forget that persistence. At least receiving those 5 memorable emails from them will ensure you never forget the brand.

All of this is rooted in marketing automation – at the heart of which lies sequences and workflows.

Learn more about - Sequences and Workflows: The Heart of Marketing Automation

https://lnkd.in/efdj85G
#marketingautomation #emailmarketing #digitalmarketing #contentmarketing #strategy #sequence #workflows #automation #customerexperience #hubspot #buyersjourney #triggers 

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