Big Sea
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Jan 17, 2023
Leveraging LinkedIn for Nonprofits and Museums
LinkedIn is an incredible platform to build relationships with potential donors and create meaningful connections through storytelling. It can also reward you with an ongoing education in the trends of the world around you. Here's how you can leverage organic LinkedIn for your museum or nonprofit. The post Leveraging LinkedIn for Nonprofits and Museums appeared first on Big Sea.
Read moreJan 11, 2023
A Guide to Email Marketing for Nonprofits
After this comprehensive guide to nonprofit email marketing, you'll know how to turn those digital messages into a core communications asset for your organization. Learn the tips and tricks of a nonprofit email marketing strategy to achieve greater awareness and loyalty to fuel your nonprofit. The post A Guide to Email Marketing for Nonprofits appeared first on Big Sea.
Read moreJan 9, 2023
Nonprofit Web Design Guide 2023
Look, it’s 2023, so we know that, for better or worse, the internet is where we all turn first for information. It may start with social – Sarah had a new baby. Blake just got into medical school. The Patels are traveling to Rome this week (doesn’t the coffee look heavenly?). A new tech company … The post Nonprofit Web Design Guide 2023 appeared first on Big Sea.
Read moreJan 2, 2023
The Guide to Creating Marketing Personas for Your Nonprofit
If you’re new to nonprofit marketing, there’s a chance you’ve had to create some buyer personas. But what are “buyer” personas doing in nonprofit marketing model and, more importantly, why should you prioritize them? Personas are essentially a representation of a group of consumers who have similar goals, buyer habits and personal profiles. Personas help … The post The Guide to Creating Marketing Personas for Your Nonprofit appeared first on Big Sea.
Read moreDec 2, 2022
How to Brand Your Nonprofit Organization
If you’ve worked with a nonprofit before, you know the struggle: you have to stand out amongst the millions upon millions of other organizations out there. Not to mention, you have to consistently attract donors to stay afloat, especially in today’s finicky financial climate. But how can your nonprofit stand out in that dreaded sea … The post How to Brand Your Nonprofit Organization appeared first on Big Sea.
Read moreDec 1, 2022
How to Advertise During a Recession in 2023
You can’t just go into hibernation while you wait for good times to return. If you did that, you’d be a bear — and last time we checked, bears don’t make any money. If you start figuring out how to adapt now, your organization will be stronger by the end of it. The post How to Advertise During a Recession in 2023 appeared first on Big Sea.
Read moreNov 22, 2022
Ways To Advocate and Show Support for LGBTQIA+ Communities
Just minutes before the clock struck midnight on November 20, National Transgender Day of Remembrance, a gunman opened fire at Club Q, an LGBTQIA+ community safe space in Colorado Springs, Colorado. He killed 5 people and injured at least 18 others. It was two bystanders, a veteran supporting his family friend at a drag show … The post Ways To Advocate and Show Support for LGBTQIA+ Communities appeared first on Big Sea.
Read moreOct 17, 2022
Multicultural Marketing is Key to Your Brand’s Success – and Matters to Your Audience
Multicultural marketing isn’t just the moment – it’s our collective future. Here’s what it is, why it’s important, and how your organization can build DEI-first marketing strategies that work and last. Marketing segmentation and targeting have evolved drastically in recent years. (You already know that, but let’s set the scene here.) Now we can identify … The post Multicultural Marketing is Key to Your Brand’s Success – and Matters to Your Audience appeared first on Big Sea.
Read moreOct 10, 2022
SEO and Website Design: What You Need To Know
Search engine optimization (SEO) pleases algorithms, making it a necessity for website building. However, SEO and web design also affect the user experience and, ultimately, the number of people visiting your site. With the right tools and information, you can satisfy humans and search engines. Learn how to create your website and make it SEO-friendly using these best practices and tips. The post SEO and Website Design: What You Need To Know appeared first on Big Sea.
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