BrandLume Inc | Agency Vista

BrandLume Inc

74 reviews

BrandLume Inc

74 reviews

Founded 2013 · Toronto, CA  · https://brandlume.com/

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SOCIAL MEDIA MARKETING

SEARCH ENGINE OPTIMIZATION

REPUTATION MANAGEMENT

GRAPHIC DESIGN

PPC

GROWTH STRATEGIES

EMAIL MARKETING

CONTENT MARKETING

INFLUENCER MARKETING

WEB DEVELOPMENT

COPYWRITING

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BrandLume Inc on LinkedIn

BrandLume Inc on LinkedIn

8,528 people like this

BrandLume Inc on LinkedIn

Jul 26, 2021 • Public

Creating a great web experience for mobile users requires more than just creating a responsive web design. Today, we are sharing the following tips when designing for mobile: 01. Build goal-oriented experiences Mobile users are very goal-oriented users. Each time they visit a website, they have a specific task they want to accomplish and they expect to get what they need really quickly. 02. Adapt your content to work in a smaller space Content is what provides value for most websites. It's the primary reason people are visiting them. 03. Optimize content for scanning It's a well-known fact that users don't read online; they scan. When a new visitor approaches a web page, the first thing they try to do is scan the page and divide the content into digestible pieces of information. 04. Create predictable navigation Helping users navigate should be a top priority for every website. After all, the most compelling content is useless if people can't find it. 05. Strive to create a consistent experience Consistency is one of the key pillars of user experience. Consistent design is user-friendly design by focusing on creating consistent design, you create a more intuitive design. #UX #UI #mobiledesign #fundaments #content #trends #digital #marketing #2021 #BrandLume #digitalmarketing #goals #brandingdesign #brandingagency #brandingtips #brandingidentity #socialmedia #SMM #marketing #growthhacking #socialmediamarketing #blogging #SEO #affiliatemarketing

BrandLume Inc on LinkedIn

Jul 22, 2021 • Public

What Is a Call to Action? A call to action (CTA) is a word, phrase, or sentence that prompts the reader to take a specific action. CTAs are usually placed in the form of a button in a prominent spot on your webpage. With the right call to action, you can persuade people who visit your site or read your content to do something specific, such as: - Buy a product - Grab a download - Sign up for a newsletter - Read the rest of an article - Share a piece of content on social media How to Create the Perfect Call to Action When you're writing a CTA, the words you use matter. A lot. Because it's the language in your CTA that will push people to click or to move on. Here are 5 actionable tips to make sure you're writing strong calls to action. 1. Use Action Words 2. Focus on Value 3. Foster Curiosity and Anticipation 4. Design Your CTA Buttons 5. Test Your Calls to Action Once you learn to write compelling copy with persuasive CTAs, you'll see dramatic increases in conversions and sales. #CTA #ads #banner #copy #fundaments #content #trends #digital #marketing #2021 #BrandLume #digitalmarketing #goals #brandingdesign #brandingagency #brandingtips #brandingidentity #socialmedia #SMM #marketing #growthhacking #socialmediamarketing #blogging #SEO #affiliatemarketing

BrandLume Inc on LinkedIn

Jul 20, 2021 • Public

These are all very active and perfect for anyone breaking into the field, or looking to expand their reach with more Instagram inspiration. 1. @uxdesignmastery The account comes from the main website offering tutorials and courses on this topic. 2. @wireflow The team has its own Instagram account for publishing custom wireframes, prototypes, and storyboards for user flows. 3. @uxpiration It's built solely to promote designers and help get work out there for ideas. 4. @uxdesigns A lot of these photos are pulled from Dribbble where designers share UX animations and custom interfaces. 5. @uitrends On the flip side here's an account that only focuses on interfaces. 6. @interaction_design_foundation They offer lessons and courses in UX design along with free articles for beginners. 7. @Uidesignpatterns This is quite possibly the largest Instagram account on design work. #UI #UX #Instagram #content #trends #digital #marketing #2021 #BrandLume #digitalmarketing #goals #brandingdesign #brandingagency #brandingtips #brandingidentity #socialmedia #SMM #marketing #growthhacking #socialmediamarketing #blogging #SEO #affiliatemarketing

BrandLume Inc on LinkedIn

Jul 23, 2021 • Public

Let's get started! 1. Prioritizing UI over UX Huge mistake from almost everyone who started their career path in UX. 2. Copying Design without Testing Copying designs isn't bad as long as it's done appropriately. Validate the design in terms of success or failure and conduct testings in terms of usability and information architecture. 3. Not doing Research UX Research is used to understand the user's needs, behavior, experience, and motivations through various qualitative and quantitative methods to inform the process of solving for user's problems. 4. Letting trends guide your thinking Trends change quickly. One pattern was popular last week, and it's not gonna be actual the following week. 5. No communication As a Designer, you are responsible for the whole process not only in terms of UX and UI, but also for team collaboration, processes between other departments and customer development. 6. Overconfidence Confidence is great, overconfidence is not. It is better to be shy rather than being super confident. 7. Misusing Usability Testing It is a series of actions performed towards the product's usability to discover and identify pain points, usability issues, success metrics, emotions, and preferences. 8. UX is not only screen Try to outplay every possible scenario, think strategically and prevent future mistakes cuz of bad design. #UI #UX #newbie #mistakes #fundaments #content #trends #digital #marketing #2021 #BrandLume #digitalmarketing #goals #brandingdesign #brandingagency #brandingtips #brandingidentity #socialmedia #SMM #marketing #growthhacking #socialmediamarketing #blogging #SEO #affiliatemarketing

BrandLume Inc on LinkedIn

Jul 21, 2021 • Public

While mastering user experience design is important, CEOs and Product Managers of private companies usually hire UI/UX designers for a very specific end goal: Helping the business grow. This is usually achieved by increasing crucial business metrics: conversion rates, retention (loyalty), improving brand perception, and more. Finding the right balance Often, user experience and business goals go hand in hand. A simple & clear pricing page would most likely save time and unnecessary headaches to the user, and also increase the conversion rate. Everybody wins. With great power comes great responsibility If you joined the company as a User Experience designer, it is part of your responsibility to raise a flag if you think a red line is about to be crossed, according to values that you see as important and are widely accepted in the UX design community. #UI #UX #designer #fundaments #content #trends #digital #marketing #2021 #BrandLume #digitalmarketing #goals #brandingdesign #brandingagency #brandingtips #brandingidentity #socialmedia #SMM #marketing #growthhacking #socialmediamarketing #blogging #SEO #affiliatemarketing

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