Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

GYK Antler is a creative growth engine fueled by an entrepreneurial spirit. We’re a company of Creative Entrepreneurs, embracing our clients’ challenges as our own and using our creativity and adaptability to approach any problem, partnership or project and craft the most impactful ideas and business solutions. Our team consists of 100 spirited marketers, risk takers, Emmy Award winners (six to be exact), media specialists, black belts, CPAs, rockstars (literally and figuratively), data nerds, dog lovers and social junkies, all bringing a little something extra to the table.

We believe that creativity is the ultimate business advantage. To deliver on this belief, GYKA unleashes an integrated team of strategy, creative and media to create ownable, actionable and enduring ideas that ignite brands and fuel business growth. We’re proud to partner with both emerging and established brands across a number of categories, including Cedar’s Hommus, New Hampshire Travel & Tourism, Ocean Spray,

“We disagree on lots of things. That’s why it works.”

Read Dream Teams profile on @johnmathieu5000 &amp; @Cristin_Barth to learn why a key part of their decade-long partnership has been getting everything out on the table. 

@LBBOnline https://t.co/K7Tmp2Vt6A

GYK Antler

RT @agencycompile: Good things come in *electronic* packages. It’s Day 2 of Compiled. CPG Edition. Featuring @MerkleyPartners, @CoynePR, @G…

RT @603Forward: NH's film industry is growing + the opportunities are massive.

That's why we want recognize @tdyork from @GYKAntler/@BigBr…

RT @agencycompile: You can take this to the bank: It’s the final day of our Compiled Special Edition: Financial Services. Featuring work fr…

Cheers to the GYK and @LittleLeafFarms team for their work on this great new brand campaign! Introducing Lettuce That Speaks For Itself.

Twitter

GYK Antler on Twitter

Eat the wing! Beat the buzzer! In celebration of March Madness and a new wing sauce, we helped our partners at Sweet Baby Ray's launch the #SBRBuzzerEaterContest on TikTok.

Through April 4, fans can submit videos of their wing-crushing skills while trying to beat the buzzer using a custom sound. The best of the best will win a custom Pop-A-Shot and free sauce. Check out our promo video and if you think you have what it takes, head over to TikTok and let’s see what you got!  

See more entries here: https://www.tiktok.com/tag/sbrbuzzereatercontest

👏 FINALIST ALERT 👏  Paying for college can be overwhelming to navigate. So to help students “hack” higher education and find free money through financial aid and scholarships, Sallie Mae and GYK created an animated series that turned the whole process into a video game-like cyberspace adventure, placing our videos directly on Gen Z’s No. 1 search engine, YouTube.

So far, our three episodes of “HACKED” have racked up over 4.5 million views – and now, the series is up for “Best Use of Video” in Digiday's Content Marketing Awards. Huge congrats to the team.

View the HACKED series here: https://bit.ly/3tBxsC2

Meet our friend John Ghublikian. Don’t worry about the last name; you can call him Ghubs like the rest of us. Born in Seoul, Korea, but raised in Milton, Massachusetts, by his adoptive family since he was four months old, Ghubs is a ray of sunshine we all need in our lives. He dives into his interests with a passion that’s seldom seen but often admired. First it was studying Political Science at Northeastern University, then using that background to dabble in politics first in Massachusetts then in Washington, D.C. From there, he entered the agency world in New York City before eventually making his way back to his New England roots. Ghubs’ love for the state he grew up in has never wavered, and he proudly shows off his local sports memorabilia collection — highlighted by Ted Williams, Tom Brady and David Pastrňák. Currently, Ghubs is an active part-time MBA student and a member of Ashley Longshore’s Artgasm Club, having fallen in love with street and pop art over the past few years. So far, his art collection includes a few signed Shepard Fairey limited-edition prints, but with The Art of Banksy’s recent opening in Boston, there’s no doubt he’ll be inspired to add to that collection before long. When he’s not challenging himself intellectually, Ghubs enjoys rooting for the Patriots — which, fun fact, since his birthday is February 3, he’s one of the luckiest Pats fans in that Tom Brady’s first and last Super Bowl wins with the team came on Ghubs’ birthday. Hard to beat that. So as you can see, Ghubs is a breath of fresh air — one in which we’re thrilled to inhale. All. Day. Long.

If you’re looking for a shot of inspiration, look no further than 🥇 Kacey Bellamy 🥇 – a 3X Olympian who helped bring the U.S. to victory at the 2018 Olympic Winter Games in PyeongChang and an 8X International Ice Hockey Federation Women’s World Championship winner. The latest guest in our Rise & Thrive speaker series, Kacey has been a driving force behind bringing equality, access and a livable wage to women in professional sports. As a founding athlete at YCC venture TorchPro, she’s not only been working to build her own brand but to also use that platform to inspire and advocate for female athletes everywhere.

Listen in to hear one of our favorite, most goosebump-inspiring soundbites from the session!

Rise & Thrive features conversations with women leaders across the GYK Antler and York Creative Collective network, across a broad range of industries, experiences and career trajectories, discussing some of the trends and topics that confront women today.

Rolling contestants in zorb balls down a 70-foot ramp to a giant Keno 603 board below, cheering them on as they claw their way to 7x5-foot scratch tickets while attached to bungee cords, and attempting not to bust a gut laughing as they race through an inflatable obstacle course, trying to evade a Joker (aka Tyler York) and reveal three Queens. We could call this "work" but it’s better described as a blast.
 
Huge shoutout to the team that made "Are You Game?" a reality, and to Olivia Morley at Adweek for the awesome writeup on this larger-than-life campaign. These past 36 years with our partners at the New Hampshire Lottery have been a fun and wild ride – and we're just getting started!
 
Read on to learn more about "Are You Game?" and how it invites prospective players to join in on the numerous and rapidly growing list of ways people can experience the NH Lottery for themselves.

Facebook

GYK Antler on Facebook

‼️ Eat the wing! Beat the buzzer! ‼️ In celebration of March Madness and a new wing sauce, we helped our partners at Sweet Baby Ray’s launch the #SBRBuzzerEaterContest on TikTok. 

Through April 4, fans can submit videos of their wing-crushing skills while trying to beat the buzzer using a custom sound. The best of the best will win a custom Pop-A-Shot and free sauce. Check out our promo video and if you think you have what it takes, head over to TikTok and let’s see what you got!  

🔗 in bio to see more. 
@sbrbbq #clientlove

👏 FINALIST ALERT 👏 Paying for college can be overwhelming to navigate. So to help students “hack” higher education and find free money through financial aid and scholarships, @SallieMae and GYK created an animated series that turned the whole process into a video game-like cyberspace adventure, placing our videos directly on Gen Z’s No. 1 search engine, YouTube.

So far, our three episodes of “HACKED” have racked up over 4.5 million views – and now, the series is up for “Best Use of Video” in @Digiday’s Content Marketing Awards. Huge congrats to the team.

If you’re looking for a shot of inspiration, look no further than 🥇 Kacey Bellamy 🥇 – a 3X Olympian who helped bring the U.S. to victory at the 2018 Olympic Winter Games in PyeongChang and an 8X International Ice Hockey Federation Women’s World Championship winner. The latest guest in our Rise & Thrive speaker series, Kacey has been a driving force behind bringing equality, access and a livable wage to women in professional sports. As a founding athlete at YCC venture @torchpro, she’s not only been working to build her own brand but to also use that platform to inspire and advocate for female athletes everywhere. 

Enjoy a couple soundbites from our session!

Rise & Thrive features conversations with women leaders across the GYK Antler and York Creative Collective network, across a broad range of industries, experiences and career trajectories, discussing some of the trends and topics that confront women today.

‼️ New Work Alert ‼️ If we’re going to invite prospective players to join in on the excitement, anticipation and endless amount of fun the lottery has to offer – asking them one simple question: “Are You Game?” – we’d better create an experience that captures that same energy! And that’s exactly what we did for the @nhlottery – our amazing partner of 36 years.

The team constructed a larger-than-life Wipeout-style game show set, highlighting scratch tickets, KENO 603 and iLottery – just a few of the numerous ways people can experience the NH Lottery for themselves. Three enthusiastic contestants were put to the test, bungeeing their way over to 7x5-foot scratch tickets, rolling down a 70-foot ramp in zorb balls to a giant Keno 603 board below, and racing through an inflatable obstacle course, trying to evade a Joker and reveal three Queens.

We may or may not have partaken in a game or two before filming…you know, just to make sure it was safe for Brenden, Lisa and Joey.

CREDITS
Production: @bigbrickprod
Partners: @slatecasting @modelclubinc @andrewwilsonagency @ennisinc @rulebostoncamera @highoutputinc @eventsunited.us @merrill_bartlett_group @rjkellycompany 
Host: @justonmckinneycomedy

Instagram

GYK Antler on Instagram

It’s been a busy month for our video production team doing what they do best – getting the perfect shot. Here’s a behind-the-scenes look at some of our recent shoots.

Our fiercely independent, beholden-to-no-one entrepreneurial spirit allows us the freedom and flexibility to build a modern marketing company that’s a bit “left of center” from traditional agencies. Check out this article in Business Insider to learn why GYK, as the growth engine powering “advertising upstart” York Creative Collective, is different from the rest and how our model is challenging the ad giants. 

It’s easy to have #ClientPride when their products are the best in the game. So on International Hummus Day, there’s only one thing for us to do: devour a tub of Cedar's Foods goodness.

If phrases like “stan" and "no cap" have sent you into a Googling frenzy, our new "Guide to Gen Z TikTok Terms" is a must-read. We break down the 10 terms that marketers should know before trying to jump into the convo and risk looking like a total Boomer. Check it out below! 

Kudos to our friends at York IE for the launch of their new market and competitive intelligence platform, Fuel! The platform shines a light on early-stage companies’ big ideas and unique perspectives and provides digestible data and insights to entrepreneurs to enhance their strategic growth. Check it out below!

LinkedIn

GYK Antler on LinkedIn