It’s been a busy month for our video production team doing what they do best – getting the perfect shot. Here’s a behind-the-scenes look at some of our recent shoots.

It’s easy to have #ClientPride when their products are the best in the game. So on International Hummus Day, there’s only one thing for us to do: devour a tub of Cedar's Foods goodness.

Kudos to our friends at York IE for the launch of their new market and competitive intelligence platform, Fuel! The platform shines a light on early-stage companies’ big ideas and unique perspectives and provides digestible data and insights to entrepreneurs to enhance their strategic growth. Check it out below!

Our fiercely independent, beholden-to-no-one entrepreneurial spirit allows us the freedom and flexibility to build a modern marketing company that’s a bit “left of center” from traditional agencies. Check out this article in Business Insider to learn why GYK, as the growth engine powering “advertising upstart” York Creative Collective, is different from the rest and how our model is challenging the ad giants.

If phrases like “stan" and "no cap" have sent you into a Googling frenzy, our new "Guide to Gen Z TikTok Terms" is a must-read. We break down the 10 terms that marketers should know before trying to jump into the convo and risk looking like a total Boomer. Check it out below!