Sprague Media
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Sprague Media
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SOCIAL MEDIA MARKETING
VIDEO PRODUCTION
PPC
CONTENT MARKETING
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Oct 20, 2022
5 Tips to Improve Your eCommerce Brand Identity in a Noisy Economy
5 Tips to Improve Your eCommerce Brand Identity in a Noisy Economy Today’s digital landscape is more fragmented than ever! Competition across industries and niches is more fierce than ever. While eCommerce brands of all sizes are struggling to find their niche and expand, a small but growing number of retailers are finding success by […] The post 5 Tips to Improve Your eCommerce Brand Identity in a Noisy Economy appeared first on Founded On Relationships.
Read moreOct 19, 2022
7 Deadly Social Media Marketing Sins
7 Deadly Social Media Marketing Sins That Your Fans And Followers Will Never Forgive So, your boss asked you (or you’re the boss!) to create a Facebook page for your business… And… Maybe a Twitter profile too. You are thinking you could add a YouTube Channel! And Pinterest doesn’t sound as bad either. So you […] The post 7 Deadly Social Media Marketing Sins appeared first on Founded On Relationships.
Read moreOct 17, 2022
Social Media Marketing vs Search Engine Marketing
As a brand, where should we focus more of our budget on, Social Media Marketing or Search Engine Marketing? There is no hard and fast rule on which is better or which you should prioritize over the other. However, it’s important to remember that the two are not exclusive to one another. In order to […] The post Social Media Marketing vs Search Engine Marketing appeared first on Founded On Relationships.
Read moreOct 14, 2022
How Lookalike Audiences Can Increase Advertising Efficiency
How Lookalike Audiences Can Increase Advertising Efficiency Lookalike audiences (LLA or LAA) are used on all social media platforms as a great way to target consumers based on: your past customers specific website events or even email lists. Essentially… These lookalike audiences allow you to target people who have similar interests, traits, and buyer […] The post How Lookalike Audiences Can Increase Advertising Efficiency appeared first on Founded On Relationships.
Read moreOct 12, 2022
11 Ways to Make Money on Instagram
Instagram is the most engaged with platform, out of all the social media platforms. The average user on instagram engages with around 67% of content. Even just having a presence on IG will increase your brands perceived value by 79%! So, in 2021, Instagram is a must for your brand and your business. In this […] The post 11 Ways to Make Money on Instagram appeared first on Founded On Relationships.
Read moreOct 5, 2022
Linkable Content Promotion: Turning Prospects Into New Customers
If you haven’t been living under a rock for the last decade or so, you’ll know that the world wide web is an absolute juggernaut. In fact, there are more people online on any given day than there are people on the planet earth. It’s no wonder then that businesses are racing to get their […] The post Linkable Content Promotion: Turning Prospects Into New Customers appeared first on Founded On Relationships.
Read moreSep 29, 2022
Increasing Your eCommerce Customers Lifetime Value With Retention Campaign
Increasing Your eCommerce Customers Lifetime Value With Retention Campaign Ever seen that one person in your company constantly saying “why should we do ‘x’?” or “that’s too expensive.” But when you explain the actions and reasoning behind it, they are finally on board? That’s retention. Retention campaigns can help increase your customers lifetime value to […] The post Increasing Your eCommerce Customers Lifetime Value With Retention Campaign appeared first on Founded On Relationships.
Read moreSep 27, 2022
21 Strategies DTC Brands Need to Implement In 2022
21 Strategies DTC Brands Need to Implement In 2022 In a world where DTC brands are becoming ubiquitous in the market, with customers demanding more accountability and transparency from companies, there is certainly an extra bit of pressure on the shoulders. Fortunately for those of us that have taken the plunge already, it’s possible to […] The post 21 Strategies DTC Brands Need to Implement In 2022 appeared first on Founded On Relationships.
Read moreSep 24, 2022
Comparing GDN vs. DV360: What’s The Right Display Media Platform
Whether you’re just starting out as a marketer, or you’re a seasoned professional looking for a better solution to take advantage of the ever-changing digital landscape, it’s important to know all your options when it comes to Google’s platforms. In this post, we’ll be diving into two different types of display media – GDN and […] The post Comparing GDN vs. DV360: What’s The Right Display Media Platform appeared first on Founded On Relationships.
Read moreSep 22, 2022
7 Core Strategies for Retaining eCommerce Customers Through Facebook Advertising
7 Core Strategies for Retaining eCommerce Customers Through Facebook Advertising Facebook ads can be incredibly cost-effective for scaling your customer base, but that doesn’t mean you should abandon other digital marketing strategies like Paid Social or content marketing. By focusing on customer retention through Facebook ads, you can not only boost your eCommerce sales but […] The post 7 Core Strategies for Retaining eCommerce Customers Through Facebook Advertising appeared first on Founded On Relationships.
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