December 3, 2021 - Brittany Garlin
Have you been looking to evaluate Upcity alternatives for your marketing agency? Then you’re in the right place. Google processes over 3.5 billion searches per day, and that number is only growing! The keyword ‘marketing agency’ has about 1,580,000,000 search results on Google alone. If you’re lucky enough to have your business rank on the first page for that keyword, you most likely are receiving a high volume of traffic, but they may not be the most qualified.
It is undoubtedly difficult for both businesses to find a reputable marketing agency within their budget range and marketing agencies to find qualified leads without taking time away from their clients. That’s when B2B listing networks come into the picture. Upcity is one of those resources that help connect businesses to service providers.
It doesn’t require additional installations either. With Upcity, you can easily get listed in their database, manage your online reputation, and gain reviews from your customers. But this isn’t the only tool.
There are a bunch of Upcity alternatives providing similar features at a competitive price. Let’s dig further as to why these options are worth considering.
Although Upcity offers a wide range of flexible plans with a free profile listing option, marketing agencies might not be able to leverage the true capabilities of this tool without spending a significant amount on subscriptions that offer a one-size-fits-all solution.
This post will walk through the top Upcity alternatives that even marketing agencies can opt for their mandatory online growth goals like brand awareness, online reputation management, and lead generation.
We have reviewed each Upcity alternatives for marketing agencies, so you don’t have to! And when we conclude, you will be able to decide the best tool that caters to your marketing strategy needs ideally.
Developed especially for modern marketing agencies, Agency Vista is best for growing your online presence and fostering credible business relationships. It is hands down more powerful than Upcity and offers a wide range of features that are a must for all-sized marketing agencies at a fraction of cost.
While both platforms have directory listing features, there are certain advantages of using Agency Vista. For example, Upcity’s network rank their providers based on top customer reviews. This is one method of ranking, but not necessarily an adequate way for businesses to compare as the reviews are generally paid for by an agency to their top clients and lack objectivity. Agency Vista’s approach is to do the matching in a data-driven way that takes key information from both the business and the agency.
Agency Vista’s ecosystem is also tailored towards specifically marketing agencies, whereas Upcity focuses on all B2B service providers. This means that Agency Vista has a suite of features that solely focus on the common pain points to marketing agencies instead of providing a one-size-fits-all solution. Most agencies don’t have a dedicated team member or the time to focus on growing their own marketing. Agency Vista plans are automatically applied to your account, so you don’t have to take time away from your clients or break the bank hiring an in-house employee.
Agency Vista Premium is the ideal solution for agencies looking to become a thought industry leader without breaking the bank! This plan makes it easy to create more effective marketing and sales processes that build loyal clients and generate revenue.
Price: Agency Vista offers a free plan that allows you the basic features of an agency profile. However, if you’re looking to increase your profile’s exposure, recommendability, and traffic on and off Agency Vista — the upgraded plans start at $74/month billed annually. Compared to Upcity’s pricing — $100/month subscription will get you only featured in their Top Local Agency Marketplace.
Much like Upcity, Clutch.co also started as a rating and reviews tool for business providers and is now quite popular among other agency tools in the review management segment. But as the year’s progress, Clutch.co has undergone some changes.
Both tools rank their providers by reviews, but Clutch.co has a team of analysts behind the scenes that will write reviews on behalf of clients or evaluate posted reviews for quality.
Clutch.co is a great resource if you are solely looking to gain reviews for your business. They also have many badges that their service providers can purchase; however, this is something that other businesses are catching on to that the awards are purchased.
Price: Clutch.co offers a free plan, but you must have 3 client references to get listed that will later undergo review.
Sortlist does not use a searchable directory. Instead, it has a directory of agencies on the back-end. It asks potential clients a series of questions about the services they would like. It then qualifies the prospects by phone and charges up to 5 agencies for an intro to a qualified lead.
Sortlist is best known in Europe for businesses in the advertising sector. There is no way to verify the information on a profile, but it tells you if the agency has claimed the profile. Businesses also can’t easily compare profiles of prospective agencies on Sortlist, and their search can’t be filtered by industry available on Upcity.
One thing to note is that Agency Vista’s search allows you to filter based on a number of criteria important to a business’s needs. If you’re looking to specifically work with an agency that has experience with Hubspot or SharpSpring, then you can filter the search based on a specific tool experience. You also can narrow down the results by adding filters to specific social networks or objectives, providing you with more qualified leads.
Price: Sortlist offers a free plan with a basic profile. After that, the plans start at $300/month.
Agency Spotter uses concrete data – like verified client reviews – to help you find the best-fit marketing agency partners for your company. Their agency listings cover 40 marketing service areas, and searches can be filtered by criteria like budget range, agency size, industry expertise, and ownership diversity. Before being listed, all agencies go through an approval process.
A free profile on Agency Spotter gives you the ability to update your agency portfolio and secure your reputation with client reviews. However, you would only be searchable by one service and don’t get access to any leads.
Price: Agency Spotter offers a free plan with a basic profile. After that, the plans start at $197/month.
CrowdReviews provides rankings of search engine optimization (SEO) companies based on customer reviews. SEO companies are invited to become a part of the rankings by creating or claiming their profile and inviting their customers to speak for them. Both satisfied and dissatisfied clients are urged to voice their opinions on the results achieved by their online marketing agency and on their customer support practices and communications.
CrowdReviews doesn’t allow any negative reviews left anonymously, and any on your company profile will automatically not get posted. They also operate under a cost-per-click model. However, there is no guarantee that those clicks turn into leads or clients.
Price: Agency Spotter offers a free plan with a basic profile. Their CPC model starts at $40/month and $2/click.
There you have it. Upcity is one of the oldest reputation management tools for B2B service providers, but Upcity alternatives like Agency Vista allow users an easily digestible and accessible profile with better features at competitive prices.
For tons of agencies, their own marketing can get put on the backburner while managing multiple clients. They want a solution for their online reputation and an all-in-one platform for their thought leadership, SEO, brand awareness, and lead generation. This should not be a hindrance anymore with tools like Agency Vista available.
With the comprehensive list discussed in this article, you will be able to make a unanimous choice for your agency and stay ahead of the curve.
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